MINNEAPOLIS — Starcraft Marine and the Smoker Craft Family of Products, one of the leading family-owned boat builders in North America, has been named a Partner Member of the Marine Retailers Association of the Americas.
“We’re proud to have the support of a company with such a long tradition of partnership with its dealers,” says Matt Gruhn, President of MRAA. “After many years as a key sponsor of the Marine Dealer Conference & Expo, Starcraft Marine and the Smoker Craft Family of Products are once again demonstrating their commitment to the dealer community through membership in the MRAA.”
Starcraft Marine and the Smoker Craft Family of Products include fishing boats, utility boats, jon boats, runabouts and pontoons designed to offer solid construction, quality craftsmanship and a generous line-up of standard features. From its corporate headquarters in New Paris, Ind.., and through its loyal dealer partners, the company demonstrates a passion for providing outstanding customer service.
“One of the best customer service strategies we’ve developed is to support our dealer network ,” says Phil Smoker, Vice President of Sales. “When we invest in our dealers’ success, we’re also investing in our future at Starcraft Marine and Smoker Craft. That’s why sponsoring MDCE and partnering with MRAA is so important to our company.”
About Marine Retailers Association of the Americas
Celebrating its 40th anniversary in 2012, the Marine Retailers Association of the Americas is the only North American association dedicated to furthering the interests of boat and engine dealers and other marine-related retailers throughout North America. Under the umbrella of MRAA Rewards, the MRAA offers a host of cost-saving, revenue-generating, business-improvement, and professional-development benefits exclusively for its members. MRAA is the united voice of marine retailers. For more information, visit
By Chris Dominis, Manager of Customer Success & Enterprise Engagement, Motility Software Solutions, an MRAA Platinum Partner This time of year, your service department can quickly become one of the busiest By Rob Grant, Associate Director of OEM Business Development, Lightspeed, an MRAA Strategic Partner For marine dealerships spring brings one of the most intense operational periods of the year. As By Michele Howard, Pin-Up Marketing, an MRAA Platinum Partner Every service manager knows the feeling of the first 70-degree day. The phones start ringing simultaneously, the lot fills up overnightShare:
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