In response to the ongoing COVID-19 crisis, the Marine Retailers Association of the Americas expanded its Ask the Expert series of live webinars for boat dealers to help them navigate decision-making in the coming weeks and months. “Today’s business environment leaves dealers with numerous critical questions — questions about caring for their employees and customers, […]

In the first of a multi-step plan to support marine dealers with their response to the coronavirus and ensuing economic challenges, the Marine Retailers Association of the Americas has launched a webpage with resources for the industry to tap into. This page will be updated daily with new resources as they become available. “If you’re […]

In order to share the value of its extensive library of online learning with more dealers, the Marine Retailers Association of the Americas has added a valuable new member benefit for all Bronze members. All current or newly enrolled Bronze Members will now have free access to one online course on MRAATraining.com per year. MRAATraining.com […]

Following the success of two recent webinars that focused on asking experts the questions that marine retailers care about, MRAA has decided to launch a free monthly webinar series titled “Ask the Expert.” The first entry in the series is “Ask the Expert: How to Keep Your Dealership Safe,” featuring security expert Robert Siciliano, on […]

Dealer Week, the reimagined Marine Retailers Association of the Americas Conference and Expo, was awarded Honorable Mention in the Event Marketing / Grassroots category of the 2019 Neptune Awards. Honorees were recognized at a combined Marine Marketers of America and Boating Writers International meeting during the Miami International Boat Show on February 13. Dealer Week’s […]

The Marine Retailers Association of the Americas named Ed Lofgren of 3A Marine Service, Inc., Hingham, Mass., as its 2019 Lifetime Achievement Award recipient. Last week, Lofgren was recognized for his deep passion and dedication to his local, state, national and North American boating industry for more than 50 years. In addition to owning and […]

The Marine Retailers Association of the Americas named the marine industry’s Great Dealerships to Work For at the inaugural Dealer Week Awards Luncheon, last month, in Tampa, Fla.. Ten dealerships qualified for recognition through the results of the Marine Industry Certified Dealership Program’s annual Employee Satisfaction Survey. This survey, administered anonymously through the MRAA, asks […]

As boat show season approaches, MRAA and Grow Boating have launched the final installment of the “First-Time Boat Shoppers” e-learning course, which focuses on sales tools that dealers can use. The course, titled “Tools to Turn First-Time Boat Shoppers into Buyers,” is available now at mraa.com/GrowBoating alongside the first two installments of the series. Dealers […]

Jason Shallcross will serve as the Region 7 Director of the Marine Retailers Association’s Board of Directors. The Marine Retailers Association of the Americas has selected Jason Shallcross, of Reed’s Marine, as the Region 7 Director on the MRAA Board of Directors. “We are thrilled to welcome Jason Shallcross to the MRAA Board of Directors,” […]

Stacy Greenwood will serve as the Region 4 Director of the Marine Retailers Association’s Board of Directors. The Marine Retailers Association of the Americas has selected Stacy Greenwood, of Cleveland Boat Center, as the Region 4 Director on the MRAA Board of Directors. “We look forward to Greenwood bringing new insights and perspective to the […]