MINNEAPOLIS — The Marine Retailers Association of the Americas and Lighthouse Media Solutions have partnered to offer MRAA members a free one-hour marketing budget consulting session, which has a $500 value. “In today’s marketplace, dealers are always searching for ways to get more out of their marketing budget,” says Matt Gruhn, MRAA President. “The consulting […]
Tag: MRAA Press Releases
Bonnier Corp’s Glenn Hughes named Jerry Martin Journalism Award recipient
MINNEAPOLIS – The Marine Retailers Association of the Americas presented its 2012 Jerry Martin Journalism Award to Glenn Hughes, Vice President and Group Publisher of Bonnier Corp’s Marine Division, at the 2012 Marine Dealer Conference & Expo. “As a former journalist myself, I very much appreciate the great lengths that Glenn has gone to in […]
MRAA introduces Guide to Success in 2013
MINNEAPOLIS — The Marine Retailers Association of the Americas has created the MRAA Guide to Success in 2013, a handbook containing more than 100 ideas to amp up dealership results in areas like sales, service, marketing, F&I and management. This incredible 40-page resource, created in partnership with Lighthouse Media Solutions, includes 13 articles from 11 […]
MRAA elects new officers and regional directors, appoints new at large directors
MINNEAPOLIS — The Marine Retailers Association of the Americas elected new officers and regional directors and appointed new at large directors for 2013 during its Annual Meeting at the Marine Dealer Conference & Expo in Orlando, Fla. During the meeting, which took place on Nov. 12, the following officers were elected: · Steve Baum of […]
Marine Retail University scheduled for Maine this December
MINNEAPOLIS — The Marine Retailers Association of the Americas, Dominion Marine Media and the Maine Marine Trades Association are pleased to announce their partnership in bringing a Marine Retail University event to Saco, Maine, this December. The Norman-Spencer Marine Retail University is a four-stop educational event that offers dealer educational opportunities based on trends and […]
Premier Marine named MRAA Platinum Partner
MINNEAPOLIS — Premier Marine, Inc., a leading U.S. boat manufacturer, has signed on as a Platinum Member of the Marine Retailers Association of the Americas, the highest level of support for the association. “Given Premier’s support of the dealer community during the past decade, we are honored to have earned the company’s partnership,” says Matt […]
Dominion Marine Media named MRAA Supplier of the Year
MINNEAPOLIS — The Marine Retailers Association of the Americas has named Dominion Marine Media (DMM), the division of Dominion Enterprises that operates YachtWorld, Boat Trader and boats.com, as its 2012 Supplier of the Year. “We’ve been extremely impressed with the steps Dominion Marine Media has taken to support the dealer body,” says Matt Gruhn, MRAA […]
MRAA and Engaged! launch social media benefits for members
MINNEAPOLIS — The Marine Retailers Association of the Americas has partnered with Engaged! to design social media benefits and resources exclusively for MRAA members. “Social media has become an essential strategy for marine retailers to connect with prospects and customers,” says Liz Walz, MRAA Director of Membership & Marketing. “The social media packages being offered […]
Chaparral and Robalo named MRAA Partner Members
MINNEAPOLIS — Marine Products Corp., a leading U.S. boat manufacturer and the parent company of Chaparral and Robalo, has been named a Partner Member of the Marine Retailers Association of the Americas. “We are honored to have earned Chapparal and Robalo’s partnership, ” says Matt Gruhn, President of MRAA. “During the recession, their company demonstrated […]
Crownline signs on as MRAA Partner Member
MINNEAPOLIS — Crownline Boats, a leading U.S. manufacturer of sports boats, has been named a Partner Member of the Marine Retailers Association of the Americas. “We are thrilled to have gained Crownline’s partnership, ” says Matt Gruhn, President of MRAA. “Through the support of such well-known boat brands, we can make a real difference for […]