On the heels of Discover Boating’s audience segmentation and behavior research, which was leveraged to create the recent launch of the Discover Boating brand identity and “See You Out Here” campaign, learn more about the latest data into the next generation segments to understand behavioral shifts post-pandemic in an all-industry webinar Thursday, March 30. This […]
Tag: new boaters
Discover Boating, Strategic Partner Ebony Media Host Event to Engage NexGen Boat Buyers
As part of its initiative to engage NextGen boaters, Discover Boating and its partners held a boating lifestyle media event in Martha’s Vineyard.