Discover Boating, powered by the National Marine Manufacturers Association (NMMA) and the MRAA, continues to generate valuable content for new and seasoned boaters alike. Discover Boating, through monthly emails and social media efforts, drives consumers to DiscoverBoating.com, sharing with them boating lifestyle content. Celebrating Earth Day and National Picnic DayIn April, Discover Boating celebrated Earth […]
Author: Discover Boating
Discover Boating Boat Shows Among USA Today’s 10Best Readers’ Choice Awards
USA Today announced the 10Best Readers’ Choice Awards including the Best Boat Shows of 2024. Among the honorees this year are the Discover Boating Minneapolis (ranked 10th), Atlanta (ranked 9th), Miami (ranked 6th) and Chicago (ranked 5th) boat shows. Here’s access to the official announcement and full list of 2024 award recipients. The top 10 winners for Best […]
Webinar: Why & How of Discover Boating
Marine industry webinar: Why & How of Discover Boating, to share who the campaign is reaching, how it’s engaging today’s evolving consumer and why the brand is building long-term market share for boating.
Top Safe Boating Tips: Refueling Best Practices
• Discover Boating and Progressive Insurance® Debut New Episode in Safe Boating Video Series Discover Boating, powered by NMMA and MRAA, in collaboration with Progressive Insurance, launched its second safety video in the “Top Safe Boating Tips” series this week. The video titled, Fuel Up With Confidence: Top Tips for Responsible Refueling, covers essential practices, such […]
Help Customers Prepare for Boating Season
• Discover Boating content helps new boat owners navigate the next steps as they prepare for their first boating season Throughout March, Discover Boating, powered by MRAA and NMMA, shared timely content connecting key holidays with boating. In celebration of Women’s History Month, Discover Boating’s website and social media channels featured “Women Making Waves” in […]
New Safe Boating Video Series
• Discover Boating, Progressive Insurance® partner to launch third installment of ‘Top Safe Boating Tips’ Discover Boating, powered by NMMA and MRAA, in collaboration with Progressive Insurance, is launching its third safety video series titled “Top Safe Boating Tips” this month. The five-part series covers crucial safety topics that all boaters need to be aware of for […]
Engaging New Boaters
• DiscoverBoating.com’s February Content Engages New Boaters In February, Discover Boating, powered by NMMA and MRAA, featured timely content that provides helpful tips and resources for new and existing boaters. February content included spotlighting Black-owned businesses in the marine industry in celebration of Black History Month. In addition to this article, Discover Boating featured these individuals throughout […]
Discover Boating Expands Roster of Real Boaters Telling Real Stories
During the Discover Boating Miami International Boat Show Industry Breakfast on Thursday, Feb. 15, NMMA President, Frank Hugelmeyer’s state of the industry address included a sneak peek of the growing list of real boaters sharing their real stories of life on the water as part of the industry’s Discover Boating “See You Out Here” campaign. […]
Discover Boating Drives Introductions Across Digital Touchpoints
To successfully achieve its mission, Discover Boating uses digital touchpoints, or introductions, to connect potential and current boaters with manufacturers and dealers.
Discover Boating Website Content Highlights Boat Show Experiences
Discover Boating kicked off the New Year with the beginning of boat show season and continued to provide exciting updates on all upcoming shows. In January, readers learned about exciting features at the Discover Boating Minneapolis Boat Show, Discover Boating New York Boat Show, and Discover Boating Louisville Boat, RV & Sportshow, which all occurred in January. Notably, […]
