If you missed the all-industry webinar April 22 unveiling plans for the 2014 Discover Boating marketing campaign, CLICK HERE to download the full recording today. Learn more about the integrated marketing mix on tap for the national campaign this spring/summer. Discover Boating launched its documentary-style series “Stories of Discovery” May 1 on DiscoverBoating.com. Further campaign […]
Author: MRAA
Galati Joins The Boat Village’s SE Florida Regional Collaborative
Major Florida Brokerage and Service Company Joins Regional Group to Promote Online Service Coordination and Boat Management. Hobe Sound, Fla. – May 7, 2014 – Galati Yacht Sales, a major yacht brokerage, dealership and marine services organization operating in nine locations worldwide, has joined The Boat Village’s regional collaborative in southeast Florida, uniting with other […]
Leadership Course Available Online
The “King of Sales” Jeffrey Gitomer has transformed his popular “Little Book of Leadership” into an online course. The course, which is available in the Personal Development section of the MRAA Interactive Virtual Training Center, is described as “real-world leadership training that transcends theory and philosophy and gets right down to the brass tacks […]
Seattle Boat Company Receives Recognition
Seattle Boat Company, with locations in Seattle and Bellevue, Wash., was recently recognized as a 2014 Supporter of the Year by AtWork!, an organization whose mission it is to help people with disabilities be more productive, integrated and contributing members of their community. CLICK HERE to watch an inspiring video featuring Jon Vossler and Michael […]
Industry Mourns Loss of Austin Boats Founder
Jeff Parker, the founder of Austin Boats and Motors in Austin, Texas, recently passed away unexpectedly. Moving forward, the business will be run by Parker’s son, Martin Boyer, and other family members. Parker was a strong dealer advocate, valued MRAA board member and friend to the industry. In lieu of flowers, the Parker family requests […]
Allen Harbor Marine Service Mourns Loss of President
Rupert L. “Ren” Nichols Jr., president of Allen Harbor Marine Service in Harwich Port, Mass., died March 28 after battling a long illness. He was 66. An active and engaged member of the Cape Cod boating and marine community, Nichols was a 48-year “lifetime member” of the U.S. Power Squadrons, where he rose to the […]
NMMA awards MRAA with 2014 American Boating Congress Ambassador Award
During this year’s 2014 American Boating Congress, the Marine Retailers Association of the Americas was honored with the first-ever ABC Ambassador Award. A new honor given out by the National Marine Manufacturers Association and announced in an NMMA press release today, the Ambassador award was developed this year to thank the ABC co-host organization that […]
Registration opens for expanded MDCE
The 2014 dealer event will feature four educational tracks, two keynote addresses, and more dedicated expo hall time then ever before. ORLANDO – Today, organizers kick off the grand opening of registration for a Marine Dealer Conference & Expo that features more educational offerings and more expo hall time than ever before. MDCE 2014 is […]
MRAA Members Earn Big With AquaPac Insurance Program
Members of the Marine Retailers Association of the Americas participating in the AquaPac Boat & Yacht Insurance Program earned more than $215,000 in combined revenue in 2013 — with the average dealership bringing in more than $3,700 — demonstrating that the program is a bonafide revenue generator for marine dealers. Program participation also rose significantly […]
MRAA, Wisconsin Marine Association Host Successful Educational Session for WMA Members
Last week, the Marine Retailers Association of the Americas, in conjunction with the Wisconsin Marine Association, hosted a successful one-day educational session for WMA members. A total of 34 people representing 24 companies attended the eight-hour, information-packed day to learn about the latest industry trends and gain insight into a variety of hot-button topics currently […]
