Author: MRAA

Customer Relationship Management

Intent: We need to see that the dealer is promoting boating and the boating lifestyle in their market. In doing this, they should also be getting their name out in front of prospects. It’s true … everyone loves a good party, especially when boats and water are involved. We are sure you had a great […]

Virginia General Assembly Passes Legislation to Strengthen Menhaden Conservation

Bill supports recreational fishing economy and science-based management. With strong bipartisan support, the Virginia General Assembly passed legislation that improves menhaden management in the Atlantic.  The bill, which is headed to Governor Northam’s desk, transfers management authority of Atlantic menhaden to the Virginia Marine Resources Commission, which oversees every other saltwater fishery in the Commonwealth. […]

Biscayne National Park Fisheries Management Plan Approved

On February 19, the Florida Fish and Wildlife Conservation Commission (FWC) approved the Biscayne National Park Fisheries Management Plan. The result of decades of debate, the recreational boating and fishing community successfully advocated for a plan that would increase the abundance of targeted species in the park by 20 percent without implementing a marine reserve […]

Bipartisan Legislation Would Prioritize Recreational Infrastructure

On February 10, U.S. Representatives John Katko (R-NY-24) and Anthony Brindisi (D-NY-22) introduced the Safe Harbors for Our Recreation Economy (SHORE) Act. This bipartisan legislation would require the U.S. Army Corps of Engineers (USACE) and the Office of Management and Budget (OMB) to account for recreation-based economic impacts in cost-benefit analysis procedures to prioritize funding […]

Register for the 2020 American Boating Congress Today

Hundreds of recreational boating industry stakeholders will descend on Washington, D.C. from May 12-14, 2020 for the American Boating Congress (ABC) – the industry’s annual advocacy summit to educate members of congress and the administration on issues impacting your business. And we cordially invite you to join us. ABC provides attendees with the unique opportunity […]

Education and Training Records

Intent: Too many dealers are relying exclusively on OEM training. The more knowledge their team puts into place, the more the dealership will have opportunities to improve and grow. What does training look like in your dealership? From the conversations we have with dealers from all over the country, we know that many of you […]

MRAA Debuts “Ask the Expert” Webinar Series

Following the success of two recent webinars that focused on asking experts the questions that marine retailers care about, MRAA has decided to launch a free monthly webinar series titled “Ask the Expert.” The first entry in the series is “Ask the Expert: How to Keep Your Dealership Safe,” featuring security expert Robert Siciliano, on […]

MRAA’s Dealer Week Receives World-Class Net Promoter Scores

Dealer Week, the annual conference and expo of the Marine Retailers Association of the Americas, held Dec. 8-11, 2019 in Tampa, Fla., finalized its post-event attendee survey campaign to find that dealer attendees rated the event with world-class net promoter scores. “To reinvent our annual conference, we collaborated with the dealer community, leading manufacturers and […]

Three Service Providers Commit to MRAA Partnership in January

The Marine Retailers Association of the Americas is pleased to announced that Avonbrook Software Solutions, Honda Marine and Markel have committed to the MRAA at the Partner level. Through Partner Membership, marine manufacturers, suppliers and service providers commit to align their brands with the programs and opportunities that MRAA works to provide the dealer body […]

Give Your Dealership Some Love this Valentine’s Day

Don’t just shower your significant other with love and presents on Valentine’s Day! Remember to give your business the time and attention it deserves by giving the gift of continuous improvement to your dealership. Here at the MRAA, we know how difficult choosing the perfect gift can be so we have compiled a guide to […]