• Marketing campaign fueled by extensive research revealing women who fish are happier and healthier ALEXANDRIA, VA (May 2, 2023) – The Recreational Boating & Fishing Foundation (RBFF) this week launched the Take Me Fishing™ “Find Your Best Self on the Water” campaign to create awareness of fishing and boating among diverse new audiences and […]
MRAA News
Menhaden Agreement Between Omega Protein, Virginia Falls Short
Members of the recreational fishing and conservation community focus on next steps to conserve the Bay as purse seine sector celebrates toothless memorandum of understanding FORT MONROE, VA, May 3, 2023 – A recently signed agreement to address the impacts of industrial menhaden harvest in the Chesapeake Bay falls short of limiting real damage inflicted […]
Info-Link Technologies, Elco Motor Yachts Join MRAA as Partner Members
MINNEAPOLIS — The Marine Retailers Association of the Americas (MRAA) announces the addition of Info-Link Technologies, Inc. and Elco Motor Yachts, LLC as Partner Members. Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with the programs and opportunities that MRAA offers in its efforts to fuel the success of […]
Regal & Nautique of Orlando Named Water Sports Industry Association ‘Marine Dealer of the Year’
• RNO Wins Top International Water Sports Retailer for 2023 ORLANDO, FLORIDA – It’s a winning trifecta for top marine retailer Regal & Nautique of Orlando (RNO). Besides being named the #1 Dealer in North America by Boating Industry Magazine in its Top 100 ranking last November, followed by recognition among the “Great Dealerships to […]
Discover Boating New England Boat Show Moving to January in 2024
The NMMA announced this week that the 2024 Discover Boating® New England Boat Show®, in partnership with Progressive® Insurance, is moving from its traditional February President’s Day weekend timeframe to January 10–14 in 2024. The move is a result of trade events at the Boston Convention & Exhibition Center (BCEC) that would impact move-in and space […]
Connect with Customers, Generate Leads, Boost Your Competitive Edge at Dealer Week
MINNEAPOLIS, April 17 – In order to be a successful company, you need to continue to gain more prospects, build brand awareness and ensure that your business is at the forefront of your customers’ minds. If only you could attend a single event at one location where hundreds of your customers gather for educational insights, […]
Next Generation Boaters: Understanding Barriers and Opportunities
Discover Boating remains focused on engaging this crucial next generation, retaining new boaters and maintaining a strong connection with existing boat owners. New insights gleaned from this latest research can help marine businesses determine their own strategic marketing approach to engaging new, younger and more diverse potential boat owners.
Share E-A-R-T-H D-A-Y with Your Boat Customers
• BoatUS.org provides responsible boating tips for the 53rd Annual Earth Day celebration Saturday, April 22 ANNAPOLIS, Md., April 19, 2023 – After a long winter lay-up, boaters are beginning to return to water. With the 53rd annual Earth Day celebration just around the corner on Saturday, April 22, it’s time for boaters to think how […]
Legislation Could Boost Economy; Help More Americans Access Outdoor Recreation
The reintroduction of America’s Outdoor Recreation Act in the 118th Congress boosts local and national economies and gives more Americans — especially those in underserved areas — greater access to green spaces, public lands and waters while not costing taxpayers money to implement.
Kodie Woodhead New Director of Marketing at Hagadone Marine Group
(Coeur d’Alene, ID) – Hagadone Marine Group, Coeur d’Alene, Idaho, announced that Kodie Woodhead has been appointed as the new Director of Marketing. Kodie has a wealth of experience in the marketing, advertising and public relations industries and will undoubtedly elevate Hagadone Marine Group’s brand to new heights. Kodie comes to Hagadone Marine from Wright […]