MINNEAPOLIS — The Marine Retailers Association of the Americas announced the addition of three Partner Members to its list of supporting organizations that make delivering education, resources and tools to its dealer members possible. Marine manufacturers, suppliers and service providers that become Partner Members of the MRAA align their brands with the MRAA and the […]
MRAA News
Priority One Dealers Simplify Retail Financing with DealerRock DMS Integration
St. Petersburg, FL (July 27, 2022) – Priority One Financial Services, a full-service finance company offering flexible, business-ready finance and insurance solutions for marine, RV and trailer dealers, recently announced a groundbreaking partnership with DealerRock, a modern, cloud-based dealer management system (DMS). The new system integration instantly connects customers with the financing they need and […]
Discover Boating to Detail ‘See You Out Here’ Campaign in Industry Webinar
Discover Boating, powered by NMMA and MRAA, will host an webinar* Thursday, Aug. 4, for all industry stakeholders, to showcase the “See You Out Here” campaign and how it’s working to attract the next generation of boaters while helping retain the influx of new boaters entering the marketplace over the last couple of years. The […]
2022 Special Report on Fishing Released
RBFF AND THE OUTDOOR FOUNDATION PARTNERED TO PROVIDE A COMPREHENSIVE LOOK AT FISHING PARTICIPATION IN THE U.S. For the 12th consecutive year, RBFF and the Outdoor Foundation partnered to provide a comprehensive look at fishing participation in the U.S. The 2022 Special Report on Fishing — released Monday, July 19 prior to ICAST 2022— explores […]
Discover Boating’s ‘See You Out Here’ Campaign Spots Gain Additional Exposure
Discover Boating’s See You Out Here campaign continues gaining exposure through its robust marketing mix, including its television public service announcements (PSA) – a first for the campaign in an effort to extend Discover Boating’s reach to bring more potential boaters into the fold. In fact, the PSA, which features a variety of the campaign […]
July 2022: MRAA Adds Three New Partner Members
MINNEAPOLIS — The Marine Retailers Association of the Americas announced today the addition of three new Partner Members to its growing list of supporting organizations, that make it possible for MRAA to deliver education, resources and tools to its dealer members. By joining MRAA as Partner Members, marine manufacturers, suppliers and service providers show commitment […]
Barletta Pontoon Boats to Add 184,000 sq. ft. Production Expansion to Meet Growing Consumer Demand
BRISTOL, IN, Tuesday, July 19 — Barletta Pontoon Boats, a subsidiary of Winnebago Industries and an innovative builder of high-quality marine products, is pleased to announce that groundbreaking will occur later this summer on a new 184,000 square foot production facility located on their existing 37-acre campus in Bristol. Barletta’s total footprint will expand to […]
Dealer Week 2022 Registration Opens
Three-day event in Austin, Texas, promises to deliver dealers solutions and opportunities for the year ahead MINNEAPOLIS, July 14, 2022 — As marine dealership teams navigate continual disruption in the market place, switching from an environment where boat pre-orders were stacking up to one where inflation, interest rates and fuel prices are causing boat sales […]
Discover Boating Launches Tool to Connect Boaters with Dealers
Discover Boating, powered by the National Marine Manufacturers Association (NMMA) and the Marine Retailers Association of the Americas (MRAA), announced today the launch of a new interactive tool to connect boat-buying consumers directly with nearby dealers. The new Dealer Finder on DiscoverBoating.com is a convenient tool to help site visitors search for—and connect with—nearly 3,600 […]
MRAA’s Mackie Contributes to Outdoor Workforce Report
• New Findings Highlight Benefits of Outdoor Recreation Careers, Growth Potential WASHINGTON, D.C., July 13 — A new report on the Outdoor Recreation Workforce, produced by the Outdoor Recreation Roundtable (ORR) and the Oregon State University Center for the Outdoor Recreation Economy (OSU CORE) highlights excellent jobs in the outdoor recreation workforce and underscores the […]
