SPRINGFIELD, Missouri – Bass Pro Shops and Cabela’s, North America’s premier outdoor and conservation company, today unveiled its first-ever Super Bowl commercial, a heartfelt message about nature’s healing power. With stunning cinematography, evocative music and a genuine tone filled with hope, the 60-second commercial, titled “Get Back to Nature,” features people everywhere returning to adventure […]
MRAA News
Bipartisan Gulf Reef Fish Bill Signed into Law
The Direct Enhancement of Snapper Conservation and the Economy through Novel Devices Act of 2020 (DESCEND Act) (H.R. 5126/S. 2960) was signed into law January 13. The bipartisan law requires recreational (including charter boats) and commercial fishermen to have on board a venting tool or descending device that is rigged and ready for use while […]
Wake Surfing Restrictions Proposed in Four States
As state legislatures begin their new sessions in the coming weeks, the Marine Retailers Association of the Americas (MRAA), National Marine Manufacturers Association (NMMA) and the Water Sports Industry Association (WSIA), are engaging with policy makers on key issues including wake surfing access. There have been four states that have proposed legislation that would restrict […]
Level 5 Commits to MRAA Platinum Partner Membership
MINNEAPOLIS — Feb. 1 — The Marine Retailers Association of the Americas announces Level 5 has become a Platinum Partner Member. Level 5, headquartered in Herndon, Va., is a full-service advertising agency offering marine dealerships and retailers marketing strategies, consistent branding tactics and best practices for developing its clients’ voices, missions and values. With Compass®, […]
MRAA 2020 Impact Report: Dealer Engagement Hits All-Time High
MRAA today released its Annual Impact Report, which shows that dealer engagement with the association rose to record levels during 2020. “Being there for dealers in a year like 2020 is exactly why MRAA exists,” said Mike Davin, Brand Director at MRAA. “When we reviewed MRAA’s engagement numbers, we were really honored how many dealers […]
Dealer Profit Releases Compliance Preparation, Compliance Certification Program
Compliance Preparation and Compliance Certification Program offers Marine, RV, Powersports Dealers with ability to demonstrate “good faith” compliance effort ATHENS, GEORGIA, USA, February 1, 2021 /EINPresswire.com/ — “Compliance, when it comes to identifying and protecting against identity theft, protecting against any form of trafficking with terrorists, terrorist organizations, and sympathizers, and protecting against any form […]
OSHA Releases Guidance on Mitigating, Preventing Spread of COVID-19 in the Workplace
WASHINGTON, D.C. — January 29, 2021 — In response to President Joe Biden’s January 21 executive order on worker health and safety, the Occupational Safety and Health Administration (OSHA) issued new recommendations and mandatory safety and health standards for employers. These recommendations create no new legal obligations for employers. The executive order also tasks OSHA […]
Correct Craft Announces Dee Ann Turner as Culture Summit Keynote Speaker
ORLANDO, FL (January 27, 2021) – This year’s Marine Industry Culture Summit, presented by Correct Craft will host as its keynote speaker Dee Ann Turner. The two-time bestselling author and 33-year veteran at Chick-fil-A will speak on the secret recipe for a remarkable culture. Selected as the company’s first female officer in 2001, Turner was instrumental […]
Correct Craft to Host Second Culture Summit
ORLANDO, FL (January 21, 2021) – Correct Craft will host and underwrite the second Marine Culture Summit. Free for all attendees, the 2021 Culture Summit will take place online on March 3rd from 2:00 – 4:00 p.m. EST. The Marine Culture Summit is a two-hour virtual gathering for all organizational culture drivers. The event will share […]
MRAA Announces 2021 Board Members
Rob Soucy to serve as the chair of the Marine Retailers Association’s Board of Directors The Marine Retailers Association of the Americas has announced its Board of Directors for 2021, including new chairman, Rob Soucy, President of Port Harbor Marine. Soucy has served on the MRAA Board of Directors since 2006, most recently as the […]
