In 1989, MRAA celebrated its 8th Annual National Conference, with a look ahead to the 1990s, a decade that we called the “Decade of the Dealer.” MRAA President Phil Keeter was quoted in this article as saying, “The retail marine dealer is the linchpin of the industry.” Today, we just consider every decade as the Decade of the Dealer!
How to Drive Boat Use and Keep Boaters for Life
By Valerie Ziebron, President of VRZ Consulting and Dealer Week 2025 Educator The more customers use their boat, the more likely they are to stay in boating. Those of us
