Tag: MRAA Press Releases

MRAA Launches Customer Experience Education Series

MINNEAPOLIS —  July 6, 2020 — With first-time boat buyers flocking to boat purchases in record numbers and overwhelming dealers across North America, the buying and ownership experience is at risk. With this in mind, the Marine Retailers Association of the Americas has announced a new education series of insights and resources designed to help […]

Dealer Week Opens With Lowest Rate, Attendee Guarantee

MINNEAPOLIS – June 10, 2020 – The Marine Retailers Association of the Americas opened dealer registration today for Dealer Week 2020, to be held Dec. 8-11 in Austin, Texas, with a month of reduced rates, and a three-fold guarantee for attendees: Dealer Week will take place in 2020; if anyone attends and doesn’t learn anything […]

MRAA Statement on Racism

MINNEAPOLIS – June 9, 2020 – Tragedy has fallen upon Minneapolis, Minnesota, the United States and the world. On Monday, May 25, George Floyd was killed by police in an unjust, unfair and deplorable act of violence.   This is one act in a long series of violent acts upon the Black community that signifies […]

Sea Tow Foundation Appoints Adam Fortier-Brown to Serve on Sober Skipper Advisory Council

May 28, 2020 – The Sea Tow Foundation has appointed Adam Fortier-Brown, Government Relations Manager of the Marine Retailers Association of the Americas as one of seven new marine industry stakeholders to serve a two-year term on its North American Sober Skipper Advisory Council which was established in 2019. In this capacity, Fortier-Brown joins a […]

MRAA, MTAs Publish 58-page Guide to Operating Safely

MINNEAPOLIS —  May 11, 2020 — The Marine Retailers Association of the Americas, along with trade association partners from across the marine industry, released a 58-page publication aimed at helping boat businesses operate safely in a new marketplace concerned with the COVID-19 health crisis. The publication, titled “Guide to Operating Your Boat Business Safely,” provides […]

MRAA Introduces Dealer Best Practices, Consumer Boating Tools

The Marine Retailers Association of the Americas launched a series of resources today to help marine industry dealers get back to work in a safe and effective manner. These resources can be found at mraa.com/getbacktowork. Noting that dealerships around North America have remained only partially open in most areas — only 15 percent were “open […]

MRAA Launches COVID-19 Employee Sentiment Survey for Dealers

The Marine Retailers Association of the Americas announced today that it has developed a survey tool, the COVID-19 Employee Sentiment Survey, that dealers can use to measure employee sentiment during this COVID-19 pandemic. The survey tool, which has been modified from the standard Employee Satisfaction Survey offered by the Marine Industry Certified Dealership Program, provides […]

MRAA President Matt Gruhn Appointed to Minnesota Outdoor Recreation Task Force

The Minnesota Department of Natural Resources and Explore Minnesota Tourism department appointed Marine Retailers Association of the Americas President, Matt Gruhn, to their joint Outdoor Recreation Task Force today. Created by Governor Tim Walz in December with industry support, the task force will bring together outdoor recreation stakeholders to identify opportunities to expand access, and […]

MRAA Provides Free Access to Online Learning for Boat Dealers

The Marine Retailers Association of the Americas announced today that it has made its entire library of standard educational courses found at MRAATraining.com available for free to any boat dealer who would like access. MRAATraining.com features 140 courses key to dealership growth and success, such as sales, marketing, customer service, F&I and the service department. […]