AVALA Marketing Group has joined the Marine Retailers Association of the Americas as its newest Partner level member.   AVALA Marketing Group is a digital marketing agency that supports manufacturers who sell high consideration goods through dealer channels, in efforts to drive more revenue throughout the entire customer lifecycle.   “While historically, we here at […]

The Marine Retailers Association of the Americas announced today that it has opened the Call for Nominations and Applications process for the “Fork It Over” Marine Industry Talent Show. This event will be held during the second annual MRAA Opening Night Awards Celebration at the 2018 Marine Dealer Conference & Expo, Dec. 9-12 in Orlando, […]

The Marine Retailers Association of the Americas announced today that it will host the second annual Opening Night Awards Celebration at the upcoming Marine Dealer Conference & Expo. The MRAA Awards Celebration will shine a spotlight on marine industry workforce efforts, showcasing a series of awards and scholarships to be presented by both the MRAA […]

Yamaha Marine Group and the Marine Retailers Association of the Americas have joined forces to further foster marine dealership growth and success. To encourage dealer participation, Yamaha Marine plans to offer co-op funds to dealers for the first year of MRAA membership and/or co-op funds to become a Marine Industry Certified Dealership. By becoming members […]

Marine industry guide seeks to serve as a roadmap for empowering employers. Today, as the result of a yearlong collaborative effort, the Marine Retailers Association of the Americas, the National Marine Manufacturers Association and the Rhode Island Marine Trades Association announce the release of “10+1 Strategy: A Marine Industry Guide to Growing the Workforce.” Endorsed […]

The Marine Retailers Association of the Americas announced today the hiring of Liz Keener as the association’s new Education Specialist. Keener has been involved in the boating industry for more than seven years, attending her first Marine Dealer Conference & Expo in 2010. While most recently serving as the communications and digital services specialist at […]

The Marine Retailers Association of the Americas released its annual report and member benefits metrics this week, documenting nearly half a million dollars in financial benefits for its members in 2017. The total benefits awarded to members represented a $75,000 increase over 2016. “MRAA is dedicated to providing dealers with the resources needed to compete […]

ORLANDO – The Marine Retailers Association of the Americas and Nautique Boats have partnered on a dealer development initiative that gives dealers greater access to the Marine Industry Certified Dealership Program and rewards dealers who achieve Certified status.   In a multi-tiered approach, MRAA first rolled out the program, which included custom landing pages and […]

The Marine Retailers Association of the Americas has introduced MRAA Health, an all-new benefits program that extends a nationwide medical insurance program and several ancillary benefits to MRAA Members, their employees and their families. Facilitated by Bukaty Companies of Kansas City, Mo., the MRAA Health program delivers reduced-cost health insurance to MRAA Members across the […]

The Marine Retailers Association of the Americas announced that Munson Ski and Marine, Volo, Ill., was named the 2017 Best Boat Dealership to Work For, as the highest-rated boat dealership in employee satisfaction.   Recognized in front of hundreds of industry colleagues at the inaugural MRAA Awards Celebration, Munson Ski and Marine was noted for […]