Day: January 30, 2024

Meet Nichole Wishart, MRAA Business Development Specialist

MINNEAPOLIS, January 30, 2023 – The Marine Retailers Association of the Americas (MRAA) announces that Nichole Wishart has joined the MRAA team as MRAA Business Development Specialist. “We are delighted to add Nichole’s unique talents and entrepreneurial acumen to the MRAA team,” says Allison Gruhn, Vice President of Business Development. “She possesses great leadership abilities […]

Converting the Forever Shopper

As a boat dealer it is almost a guarantee that you have had repeat customers. Those customers provide such a great feeling. You sold them a boat and then they came back. You did a fantastic job with the first sale. Then service took over and made the customer feel loved. Loyalty blossomed and that […]