Highlighting a workforce tactic based on expert guidance from SHRM HR leader Gloria Sinclair Miller, a previous Dealer Week educator Morgan Wallen put out a hit country song in 2021 titled “Bandaid on a Bullet Hole.” Essentially, his song croons about a failed relationship and the many ways he (or people in general) try to […]
Day: October 30, 2025
BoatPAC Shatters Fundraising Record Thanks to Industry Support
The Marine Retailers Association of the Americas (MRAA) celebrates an incredible achievement for our industry’s advocacy efforts — the industry’s political action committee, BoatPAC, has set a new all-time fundraising record! Thanks to the generosity of more than 400 donors across the recreational boating industry, BoatPAC raised $359,000 during the 2025 fiscal year, surpassing last […]
Engage the Next-Gen Boater
• How to Stand Out at 2026 Shows With winter boat shows on the horizon, it’s time to align your team around the full consumer experience and build your 2026 playbook — pre-show outreach, on-site experience and post-show follow-up — to turn traffic into qualified leads and sales. Boat shows are more than product showcases […]
Sales Leadership Certification: Why It’s More Than Management
Strong sales leadership training drives dealership success. Learn how MRAA’s newest certification goes beyond simply learning how to manage.