An updated version of the MICD Program’s Best Practices Navigator is now available digitally in the MICD Portal. Access the new Navigator online by clicking here. The Navigator is a comprehensive document unavailable anywhere else in the industry and exclusive to Marine Industry Certified Dealerships. It contains hundreds of dealership best practices collected from the […]
Author: MRAA
Website Success Story: FastBoats Marine Group
A website is the public face of your business. Often it is the first thing people see when they do research on your company. If someone wants to know who you are and what you’re about, they reach for their computer, smartphone or tablet — making a strong web presence more important in today’s business […]
How do I incorporate the MICD logo into my dealership branding?
The MICD Program logo is a powerful symbol. It represents your dealership’s ongoing commitment to excellence throughout all facets of your business — customer service and follow-up, sales processes and procedures, employee satisfaction and retention, facility upkeep, etc. Now that you’re an MICD, it’s time to shout it from the rooftops! Becoming Certified is a […]
Stop Taxpayer Support for Ethanol
Since the creation of the domestic market for corn-based ethanol as an additive for gasoline, the federal government has nurtured and maintained the ethanol industry with a steady stream of subsidies. Originally sold as a way to achieve energy independence and reduce greenhouse gas emissions, ethanol has been a favorite issue of lawmakers. Ethanol producers […]
Ethanol Worse for Environment Than Gasoline, Study Says
A new University of Nebraska study released April 20 in a publication called Nature Climate Change says eliminating ethanol as a biofuel can actually decrease soil organic carbon. The study claims cellulosic biofuels like ethanol actually generate more greenhouse gases than gasoline. As expected, the biofuel industry is speaking out against the Nebraska study, calling […]
Bush Tax Cut Extensions Likely to Progress in Senate
The U.S. Senate voted 96-3 to open debate on a bill that will renew several tax breaks known as the Bush Tax Cuts, first passed in 2008 to help stimulate the economy. Several issues important to marine retailers are included in the tax-extender package, including a return to the $5 million exemption for the estate […]
USFWS Announces $14.27M in BIG Projects
The U.S. Fish & Wildlife Service gave recreational boaters and anglers good news May 9 when it announced program competitive grants totaling $14.27 million to 10 states and Washington, D.C. from the Boating Infrastructure Grant (BIG) program. The Service also will provide $2.48 million to 27 states willing to match smaller, non-competitive grants. These funds […]
MRAA Resource Center: Put $3K Back in Your Pocket
If you seek educational information at the touch of a button, look no further than the MRAA Resource Center. This online portal is an excellent place to soak up information on a variety of topics, ranging from financial management advice to sales and marketing suggestions. Access to the Resource Center is included in your MRAA […]
Attend MDCE… For FREE!
During the month of May, MRAA is offering dealers who have already registered for the 2014 Marine Dealer Conference & Expo an opportunity to pass a $25 discount along to all their dealer friends through MRAA’s “May Referral Promo.” The dealer with the most friends that register for MDCE in the month of May will […]
Purchase MICD Custom Marketing Materials
The MICD Program offers customized marketing materials to help you promote your Certified status. Access to these materials, which include a brand-new, 6-foot-tall stand-up banner, is an exclusive MICD benefit. Certified Dealers receive stand-up banners and other customized marketing materials for use in their dealerships at a significantly discounted rate. Items are available for purchase […]
