The Marine Retailers Association of the Americas announces Boat Owners Association of The United States (BoatUS) has joined the extensive list of exclusive benefits that the MRAA offers its members. “This new BoatUS benefit gives MRAA members the exclusive opportunity to offer their customers BoatUS Unlimited Towing Memberships at deeply discounted prices,” said Bryan […]
Author: MRAA
Montara Boats Becomes Platinum Partner Member of MRAA
• Manufacturer to reveal a brand new model at Dealer Week in Texas MINNEAPOLIS — The Marine Retailers Association of the Americas announced today that Montara Boats has joined as a Platinum Partner Member. Through Platinum Partner Membership, Montara Boats supports the MRAA, its programs and the opportunities the association provides the dealer body in […]
Smoker Craft to Hold Dealer Meeting at Dealer Week 2022
• Boat Manufacturer to Showcase Largest-Ever New Product Display at Texas Event MINNEAPOLIS, November 29 – The Marine Retailers Association of the Americas announced today that Smoker Craft, Inc. will co-locate its annual dealer meeting with Dealer Week in Austin, Texas. This is a first time the MRAA’s annual conference & expo will also serve […]
Understanding Your Dealership’s Insurance-to-Value Ratio
• Verify that Your Property is Properly Valued By Jeff Heydlauff of Global Marine Insurance and John Logothetis of Clear Marine Risk Solutions … Global Marine Insurance is an MRAA Education Champion In today’s economic environment with inflation a larger concern than in previous decades, it is even more important to protect the hard work that you have put into […]
MRAA Adds Four New Partner Members in October
MINNEAPOLIS, MN, November 3, 2022 — The Marine Retailers Association of the Americas announces four additions to its growing list of MRAA Partner Members as supporting organizations. Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with the programs and opportunities that MRAA offers in its efforts to fuel the […]
Boat Show Branding, Promotional Toolkit Launched by Discover Boating
As Discover Boating prepares to welcome thousands of consumers across the country to its 11 Discover Boating boat and sport shows in 2023, show marketing is in full swing, leveraging the national Discover Boating campaign to engage and attract new boaters and avid boating enthusiasts. To help the industry maximize its investment at boat shows, the […]
Discover Boating’s See You Out Here Campaign Engages NexGen Boaters
Discover Boating’s See You Out Here’ campaign delivered more than 1.2 billion impressions, and the campaign helped drive more than 4 million visitors to DiscoverBoating.com and 1.5 million manufacturer referrals.
Boaters Helping Boaters: Applications Available
The marine industry has truly stepped up to help friends and co-workers as the BHB Hurricane Ian Relief Fund has surpassed $60,000 in donations. The Annapolis and Ft. Lauderdale Boat shows each made significant contributions through campaigns at their shows and many other marine companies and individuals have been very generous. “The most gratifying phase […]
2021 Outdoor Recreation Economy Breaks Record
• Outdoor Recreation Industry Generates $862 Billion, 4.5 Million Jobs WASHINGTON, D.C., November 9 — Today, the U.S. Bureau of Economic Analysis (BEA) released economic data from the 2021 Outdoor Recreation Satellite Account, which detailed the outdoor recreation economy’s powerful and positive impact on the overall U.S. economy. These new record-breaking numbers found that outdoor […]
Record-Breaking Numbers: Outdoor Recreation a Whopping $862B Industry According to New Government Data
WASHINGTON, D.C. — November 9 — The U.S. Department of Commerce’s Bureau of Economic Analysis (BEA) has released economic data for 2021 exhibiting outdoor recreation’s powerful and positive economic impact on the U.S. economy. These new numbers show outdoor recreation generates $862 billion in economic output and 4.5 million jobs. This means the outdoor recreation […]
