MINNEAPOLIS – September 13 – The Marine Retailers Association of the Americas announces that Nautique Boats has renewed its dealer incentive program that provides greater access to the Marine Industry Certified Dealership Program and rewards dealers who achieve Certified status. Nautique dealers who earn Dealership Certification by Jan. 1, 2023, are eligible for the incentive, […]
Author: MRAA
MRAA Launches ‘The Boat Biz’ Podcast
• New podcast aimed at highlighting insights, opportunities and actionable content for the marine industry MINNEAPOLIS, September 13, 2022 — The Marine Retailers Association of the Americas has launched an all-new podcast, titled “The Boat Biz,” focused on delivering insights, discussing opportunities and providing actionable content for the marine industry to act on. The Boat […]
Discover Boating’s Social Influencer Partners Engage, Inspire Through Storytelling
Discover Boating, powered by NMMA and MRAA, has been amplifying the storytelling power of social content creators throughout summer to engage the next generation of boaters and inspire young, diverse audiences to experience life on the water. From Instagram to TikTok – where the brand’s target audiences consume their social media content – Discover Boating has appeared in […]
Four New Partner Members Join the MRAA in August
Four new Partner Members joined the MRAA in August.
Rollick and 700Credit Launch Partnership to Benefit Recreation Dealers
• Dealers can now seamlessly leverage 700Credit’s prequalification solution within Rollick’s digital retailing tool AUSTIN, Texas and FARMINGTON HILLS, Michigan – August 23, 2022 — Rollick, the leading relationship technology platform for the Marine, Powersports, and RV industries, announced today that it now offers integration with 700Credit, a leading provider of credit reports, compliance and […]
Discover Boating + VICE TV Launch Documentary to Inspire NexGen Boaters
Discover Boating incorporates VICE TV content to reach NextGen Boaters ages 18-34.
Discover Boating, Strategic Partner Ebony Media Host Event to Engage NexGen Boat Buyers
As part of its initiative to engage NextGen boaters, Discover Boating and its partners held a boating lifestyle media event in Martha’s Vineyard.
Barletta Pontoon Boats President Bill Fenech to Retire; Jeff Haradine Promoted to President
EDEN PRAIRIE, Minnesota – August 4, 2022 – Winnebago Industries, Inc. (NYSE: WGO), a leading outdoor lifestyle product manufacturer, today announced the planned retirement of Bill Fenech, President, Barletta Pontoon Boats, effective August 26, 2022. Bill Fenech founded Barletta in 2017 with a focus on innovative products, superior quality and a relentless passion for customer […]
MMTA Workforce Solutions Amendment Passes in the 2023 MA State Budget
Randall Lyons, MMTA Release — FOXBORO, MASSACHUSETTS — Last week Governor Baker signed the 2023 state budget, which included $150,000 in funding for workforce development and career technical education initiatives within the recreational boating industry. This funding will continue the successful initiatives and progress that the Massachusetts Marine Trades Association (MMTA) has made over the […]
Boating Market Report: Demand Continues to Move Inventory at a Record Pace
● Strong consumer demand continues to move boat inventory faster than before the pandemic● Global average boat value is 28.9 percent higher than 2019● Boats sold in the first half of the year total over $6 billion globally● Average price of boats in the 26-foot range continues to rise, up 71.5 percent in the US […]