Author: MRAA

MRAA Launches Marine Retail Lifetime Achievement Award Nomination Period

The Marine Retailers Association of the Americas has opened the nomination period for the 3rd Annual Lifetime Achievement Award. The Lifetime Achievement Award recognizes marine retail professionals who have made fundamental, significant and sustained contributions to the marine industry. Applications are due October 18th, 2019. Last year, Gary Briggs of Wayzata Marine, Wayzata, Minn., was […]

MRAA Promotes Dealer’s Voice on Capitol Hill

The MRAA Advocacy team is hard at work for you. Newly appointed MRAA Government Relations Manager, Adam Fortier-Brown is working with members of Congress to address concerns with improving E15 labeling, and strengthening the U.S. labor force and the trades.  To do this, he met with members on both sides of the aisle in the […]

MRAA Strengthens Dealer Voice in Washington, D.C.

The Marine Retailers Association of the Americas has strengthened the voice of the marine dealer in Washington, D.C., with the appointment of Adam Fortier-Brown as MRAA’s Government Relations Manager. Fortier-Brown, whose family owns and operates Clark Marine, a Manchester, Maine-based boat dealership, graduated from the University of Maine magna cum laude, with a Bachelor’s degree […]

Dealer to Dealer: September 2019

How have you made purchasing decisions (for the next model year) at recent dealer meetings based on your current inventory levels? I have brought in 2020 inventory, so that combined with my existing 2019 inventory, it will match my inventory level that I had last year heading into Q4. The primary difference being, last year […]

Luxury Expert Christopher P. Ramey to Keynote Marine Marketers of America FLIBs Luncheon

Marine Marketers of America is very pleased to announce its annual membership luncheon October 31 from 11:30 – 1 pm during the Fort Lauderdale International Boat Show at Bahia Mar which features a keynote presentation by luxury marketing expert Christopher P. Ramey who will address “The 8 Laws for Marketing to High Net Worth Individuals.” […]

Continuous Certification Goes Live at Dealer Week

The Certification program is happy to announce that the Q4 Continuous Certification course: Supercharge Your Customer Experience will be available live at Dealer Week! The course, taught by Theresa Syer of Syer Hospitality, will be offered as a two-hour workshop during the final morning of the MRAA conference and expo. Dealers in Continuous Certification will […]

Chupich, Stevenson Join MRAA Team as MICD Program Consultants

The Marine Retailers Association of the Americas welcomes industry experts, Rallee Chupich and Zane Stevenson, as the association’s newest Marine Industry Certified Dealership program consultants. “We are thrilled to welcome Rallee and Zane to the MRAA Certification team,” says Liz Keener, MRAA Certification Manager, “We have been working tirelessly to promote and demonstrate the value […]