A couple months ago I bought my first brand-new motorcycle. In the process, I visited five different dealerships and had five vastly different experiences. The reason I bought from the fifth? The salesperson got me. My first interaction with Bryce was through a quote request form on the dealership’s website. He responded quickly, giving me […]
Author: MRAA
Dealer to Dealer: August
What is the most impactful lesson you learned about consumers during this selling season? “That everything I thought before about consumers is still true…when people feel like they have money and economy is good, whether they really can afford it or cannot, they wish to spend money and spend it less frugally.” – Ray Fernandez, […]
MRAA History: Don Galey
One of the original founders of the MRAA and of its Annual Conference, Don Galey of Galey’s Marine Supply, has collected awards like these at MRAA’s Annual Conference as far back as the 1970s and as recently as last year. Straight-ahead, Don.
Member Spotlight: Joe Lewis
Q: You have been in the boating world for some time, what is the most interesting decision you’ve made while in the boating business. Lewis: To stay in the business! (Kidding). The most interesting was to get into the business as a full service marina/dealership instead of a land-based dealership. It cost more up front, […]
Their Loss, Our Gain
My 13-year-old son, Nathan, and I spent an hour yesterday in a car dealership, signing the papers on a new vehicle. Nathan is passionate (obsessed is probably a better word for it) about anything that has a steering wheel, from the boat and the lawn tractor to his go-cart and the family cars. While my […]
MRAA Urges Army Corp to Address Invasive Species Threat in the Great Lakes
MRAA, along with several other recreational boating and conservation partners, signed a joint letter to the Assistant Secretary of the Army for Civil Works, R.D. James, requesting expedited consideration of the Tentatively Selected Plan (TSP) at Brandon Road Lock and Dam – an important measure to prevent the spread of Asian carp to the Great […]
DOI Releases Video On Improving America’s Recreation Infrastructure
It’s time to get serious about the maintenance backlog in America’s Great Outdoors. That’s the message of a striking new video from the Department of the Interior. The video was premiered at a Capitol Hill event hosted by Interior Secretary Ryan Zinke and featuring Senators Lamar Alexander (R-TN), Steve Daines (R-MT), Angus King (I-ME), Rob […]
Tell Congress to Restore The Everglades
Restoring the Everglades’ historic water flows is a huge task that requires sustained forward progress on numerous projects. One such project is the new Everglades Agricultural Area (EAA) Reservoir. The reservoir plan was recently submitted by the U.S. Army Corps of Engineers to Congress for approval. This must happen in 2018 if we expect real […]
Brunswick Establishes Boating Services Network, New Name Reflects Expanded Mission
Brunswick Corporation announced the establishment of Boating Services Network. Formerly known as Brunswick Financial Services, Boating Services Network embraces a new brand name along with an expanded mission of leveraging its current category leadership in marine dealer and consumer finance and related operational services, to offer a wide array of unique and differentiated services that […]
MRAA Seeks Talent for Awards Celebration
The Marine Retailers Association of the Americas announced today that it has opened the Call for Nominations and Applications process for the “Fork It Over” Marine Industry Talent Show. This event will be held during the second annual MRAA Opening Night Awards Celebration at the 2018 Marine Dealer Conference & Expo, Dec. 9-12 in Orlando, […]