Brunswick Corporation announced the establishment of Boating Services Network. Formerly known as Brunswick Financial Services, Boating Services Network embraces a new brand name along with an expanded mission of leveraging its current category leadership in marine dealer and consumer finance and related operational services, to offer a wide array of unique and differentiated services that […]
Author: MRAA
MRAA Seeks Talent for Awards Celebration
The Marine Retailers Association of the Americas announced today that it has opened the Call for Nominations and Applications process for the “Fork It Over” Marine Industry Talent Show. This event will be held during the second annual MRAA Opening Night Awards Celebration at the 2018 Marine Dealer Conference & Expo, Dec. 9-12 in Orlando, […]
MRAA History: Shirtsleeve Sessions
MRAA’s Shirtsleeve Sessions, which launched in 1977, represented the earliest days of MRAA’s Annual Conference. Leading dealers discussed and provided insights and solutions on the leading challenges and opportunities facing the marine business. #MRAAhistory #dealerfocused #throwbackthurday
Yarmouth Boat Yard Becomes Dealer for Cutwater Boats
Yarmouth, Maine — New boat offerings at Yarmouth Boat Yard have grown once again. The dealership recently signed on to become a dealer for Cutwater Boats. Cutwater Boats produces four models, each a contemporary interpretation of the classic downeast style, offering exceptional interior volume, a long list of standard features, and a revolutionary new […]
MRAA to Host Second Annual Opening Night Awards Celebration
The Marine Retailers Association of the Americas announced today that it will host the second annual Opening Night Awards Celebration at the upcoming Marine Dealer Conference & Expo. The MRAA Awards Celebration will shine a spotlight on marine industry workforce efforts, showcasing a series of awards and scholarships to be presented by both the MRAA […]
MRAA History: Panel Dicussions
Panel discussion have been a hallmark of MRAA’s Annual Conference throughout the years. This two-tiered panel tackled the problems of the day through these dealer experts.
Track customer experiences at your dealership
It’s been 19 years since Joseph Pine and James Gilmore authored their groundbreaking book, “The Experience Economy,” which boldly predicted that “future economic growth lies in the value of experiences and transformations — goods and services are no longer enough.” Whether Pine and Gilmore were premature in their prediction or it’s simply that their insight […]
Outdoor Recreation Reps Discuss Growth and Enhancement with U.S. Agriculture Dept Leaders
Outdoor Recreation Roundtable (ORR) leaders met with U.S. Department of Agriculture Deputy Secretary Steven Censky to discuss the essential role played by the Department – notably the USDA Forest Service – in providing diverse and high-quality outdoor recreation opportunities and growing the outdoor recreation economy, especially in rural communities. The Forest Service provides a wide […]
Barletta Pontoon Boats to Host Open House/Dealer Meeting
Bristol, IN — Barletta Pontoon Boats, located in Bristol, IN, is pleased to announce the dates for its inaugural Open House/Dealer Meeting. The Open House will take place the week of August 6-10, 2018. The official dealer meeting will take place August 14-16th. The Open House will be hosted at the Barletta Pontoon Boat manufacturing […]
Dealer to Dealer: July
In your opinion, what is the biggest challenge leaders are facing today? There are “co-biggest” problems. 1) PreK-12 education – current model is not developing an employable product. There is excessive remedial work required whether by the post-secondary degree programs or employers. 2) Workers Comp /Health insurance – the cost continues to rise at an […]
