Every so often, we witness major fundamental shifts in the way an industry operates. Look no further than the music industry evolving to digital delivery; peer-to-peer home sharing changing the hospitality industry; or clothing and grocery delivery altering the retail experience. While change is hard for those in the industry enduring the evolution, as time […]
Author: MRAA
David Horsager Named 2018 MDCE Opening Keynote
David Horsager, a best-selling author and expert on trust, has been chosen as the opening keynote speaker for the 2018 Marine Dealer Conference & Expo. Horsager’s keynote presentation “Build Trust or Die in the New Economy” is set for Monday, Dec. 10. Horsager will teach attendees how to create an actionable framework for earning trust […]
Member Spotlight: Jana Wood
Start’em Young and Keep’em Forever
We all have an individual or two on our social channels that are quick to document their children participating in what is definitively the parent’s favorite past time. And that predictable caption? “Start ’em young.” If you’re anything like me, you give the photo a “like” and scroll onto the next thing. But slow down […]
Make Meaningful Connections, Always
You never know when you are going to meet someone that will change your life. The woman you had a conversation with while waiting for take-out might turn into the future you’s best customer, or your mailman who you see every morning may become your best source for referrals. How are your current, everyday connections […]
Yamaha, MRAA Join Forces to Strengthen Dealer Networks
Yamaha Marine Group and the Marine Retailers Association of the Americas have joined forces to further foster marine dealership growth and success. To encourage dealer participation, Yamaha Marine plans to offer co-op funds to dealers for the first year of MRAA membership and/or co-op funds to become a Marine Industry Certified Dealership. By becoming members […]
Top Outdoor Recreation Industry Priority Moves Forward with Key Congressional Action
Funding for the Outdoor Recreation Satellite Account Will Ensure Economic Impact of Outdoor Recreation Industry Continues to Be Recognized by the Federal Government Washington, D.C. – The Outdoor Recreation Roundtable (ORR) applauded the Senate Appropriations Committee for including funding for the Department of Commerce’s Bureau of Economic Analysis (BEA) Outdoor Recreation Satellite Account (ORSA) in […]
Your Voice Is Needed on Apprenticeship
The marine industry is facing a massive workforce shortage and one reason behind it is the lack of quality education options. Apprenticeships help bridge that gap by allowing students to learn from experienced employees, in a real world environment. There’s a new apprenticeship bill moving in the Senate that needs your support. Last week, Senator Baldwin (D-WI) introduced the […]
Freedom Boat Club Celebrates Grand Opening of Two Locations in Maine
Freedom Boat Club celebrated the Grand Opening of its two locations in Maine. Riding the wave of sharing economy popularity, Freedom Boat Club offers an affordable alternative to boat ownership. Members who join have unlimited access to boats at its two locations in Maine plus 160 additional clubs across the U.S. and Canada. It’s a […]
Be A Voice: Join the Fight Against Boat Tariffs
Currently, U.S. marine industry is facing a triple threat when it comes to tariffs: Section 232 tariffs on steel and aluminum, anti-dumping and countervailing duties on Chinese aluminum sheet, and 301 tariffs on nearly 300 marine related products. As a result, our industry is experiencing rising manufacturing costs, retaliatory tariffs, and order cancelations. As […]
