Author: MRAA

Tell Congress to Restore The Everglades

Restoring the Everglades’ historic water flows is a huge task that requires sustained forward progress on numerous projects.  One such project is the new Everglades Agricultural Area (EAA) Reservoir. The reservoir plan was recently submitted by the U.S. Army Corps of Engineers to Congress for approval. This must happen in 2018 if we expect real […]

Brunswick Establishes Boating Services Network, New Name Reflects Expanded Mission

Brunswick Corporation announced the establishment of Boating Services Network. Formerly known as Brunswick Financial Services, Boating Services Network embraces a new brand name along with an expanded mission of leveraging its current category leadership in marine dealer and consumer finance and related operational services, to offer a wide array of unique and differentiated services that […]

MRAA Seeks Talent for Awards Celebration

The Marine Retailers Association of the Americas announced today that it has opened the Call for Nominations and Applications process for the “Fork It Over” Marine Industry Talent Show. This event will be held during the second annual MRAA Opening Night Awards Celebration at the 2018 Marine Dealer Conference & Expo, Dec. 9-12 in Orlando, […]

MRAA History: Shirtsleeve Sessions

MRAA’s Shirtsleeve Sessions, which launched in 1977, represented the earliest days of MRAA’s Annual Conference. Leading dealers discussed and provided insights and solutions on the leading challenges and opportunities facing the marine business. #MRAAhistory #dealerfocused #throwbackthurday

Yarmouth Boat Yard Becomes Dealer for Cutwater Boats

Yarmouth, Maine — New boat offerings at Yarmouth Boat Yard have grown once again. The dealership recently signed on to become a dealer for Cutwater Boats.   Cutwater Boats produces four models, each a contemporary interpretation of the classic downeast style, offering exceptional interior volume, a long list of standard features, and a revolutionary new […]

MRAA to Host Second Annual Opening Night Awards Celebration

The Marine Retailers Association of the Americas announced today that it will host the second annual Opening Night Awards Celebration at the upcoming Marine Dealer Conference & Expo. The MRAA Awards Celebration will shine a spotlight on marine industry workforce efforts, showcasing a series of awards and scholarships to be presented by both the MRAA […]

Track customer experiences at your dealership

It’s been 19 years since Joseph Pine and James Gilmore authored their groundbreaking book, “The Experience Economy,” which boldly predicted that “future economic growth lies in the value of experiences and transformations — goods and services are no longer enough.” Whether Pine and Gilmore were premature in their prediction or it’s simply that their insight […]

Outdoor Recreation Reps Discuss Growth and Enhancement with U.S. Agriculture Dept Leaders

Outdoor Recreation Roundtable (ORR) leaders met with U.S. Department of Agriculture Deputy Secretary Steven Censky to discuss the essential role played by the Department – notably the USDA Forest Service – in providing diverse and high-quality outdoor recreation opportunities and growing the outdoor recreation economy, especially in rural communities.  The Forest Service provides a wide […]