You never know when you are going to meet someone that will change your life. The woman you had a conversation with while waiting for take-out might turn into the future you’s best customer, or your mailman who you see every morning may become your best source for referrals. How are your current, everyday connections […]
MRAA Blog
Dealer to Dealer: June
What do you do in order to keep your team motivated through your busy season? “Remind them everyday how much they are appreciated. Always make a point to recognize good work, even just the smallest thing. We do a free staff lunch every Thursday. Share positive feedback from customers (social media, emails or verbal comments, […]
Morale Matters More Now. Here’s Why.
Does it really matter if an employee is happy when they show up to work? They showed up on time, the work is being performed at a mostly satisfactory level, they are taking the scheduled breaks and leaving when the work is done or the shift is over. That’s enough, right? Wrong. Employee morale impacts […]
MRAA and the Boating Industry Cruise Into Washington D.C.
Earlier this month, more than 250 representatives of the recreational boating industry met in Washington DC to discuss the industry’s most important policy issues with members of the US House of Representatives and Senate. The American Boating Congress (ABC), the marine industry’s premier political and legislative event produced by the National Marine Manufacturers Association and […]
Member Spotlight: Adrian Spiker II
As natural leader with the drive for continuous improvement, Adrian Spiker, of Deep Creek Marina, continues to learn and improve the marina he owns and operates in in McHenry, MD. Q: How did you get started in the boating industry? Spiker: My mother had a 10% interest in a marina here on Deep Creek Lake […]
The Rest of the Story
A question from the MRAA Employee Satisfaction Survey that often receives low scores is: “I am compensated fairly for the work I perform.” You’re probably not surprised by this. But did you know that dealerships that hold regularly scheduled performance reviews tend to have higher scores on this question because they address this issue in […]
Cultivating Communities
Imagine walking into a room full of friends who share your best interests and are confident that you are invested in their best interests. What does that feel like? I liken it to walking into a room full of trust, learning and support. That is the feeling I had when I walked into the Sunset […]
32 Ways You Can Beat the Workforce Crisis
The workforce challenges we face can be debilitating. One day, we hire a rockstar to fill that critically important position, and all is right in the universe. The next day, we’re blindsided by the loss of a key employee, and we find ourselves reaching for the Tums. When will it end? The honest truth is […]
Dealer to Dealer: May
What is the most important to your organization- mission, core values, or vision? How do you instill that key element into your company’s culture? “Core values come first. I’m not sure you can set a vision or create a mission statement you can follow without having a code of ethics in place as a guide. […]
Practice What You Learn
In the Continuous Certification Q1 course, “Take Your Dealership From Good to Great with CRM,” instructor Sam Dantzler opened our eyes to asking how customers want to be contacted. Since then, I’ve been taking notice how the businesses that I interact with contact me. This week, I needed to get my bike tuned up and […]
