MINNEAPOLIS, April 29 – The Marine Retailers Association of the Americas (MRAA) announces that Searchshop commits to Platinum Partner Membership with the association. As a Platinum Partner Member of the MRAA, Searchshop helps to shape the future of the marine dealer network by championing initiatives that foster long-term growth and sustainability. Its involvement supports essential […]
Tag: customer engagement
New Safe Boating Video Series from Discover Boating
• New video (E1S4) of the boating safety series offers tips for boaters on preparing their boat for new season ahead Discover Boating, powered by the NMMA and the MRAA, is helping you to engage your customers, offering a series of boating safety video that educate and connect with the next generation of boaters. These […]
6 Tips to Elevate Your Online Marketing Strategy: The Power of Exposure
By Courtney Chalmers, VP of Marketing, Boats Group, an MRAA Strategic Partner With longer boat sales cycles and more buyers making purchase decisions online – and likely before they meet a seller in person – you need to adapt your marketing strategies. Achieving maximum visibility across digital channels throughout the sales journey is essential for […]
2024 Discover Boating Boat & Sport Shows Kick Off in January
• Consumer Boat Show Lineup Spans 10 Major Markets Across the U.S. • Attracts and Engages Current Boaters and Next-Gen Customers Discover Boating® announced today its lineup of 2024 consumer boat and sport shows. Kicking off in January and extending through the fall, Discover Boating boat shows, in partnership with Progressive Insurance®, will take place in […]
