Because you’re involved in a dealership service department, you know what’s coming. It’s the chaos of spring launch season. And while pulling it off is a heavy lift for even […]
Tag: Liz Walz
Competing on Price: Stop Playing a Losing Game
• Customer Experience – A Winning Strategy in a Softening Market By Liz Walz “Competing on price is a loser’s game … Competing on product has also become really difficult.” […]
MRAA Launches ‘The Boat Biz’ Podcast
• New podcast aimed at highlighting insights, opportunities and actionable content for the marine industry MINNEAPOLIS, September 13, 2022 — The Marine Retailers Association of the Americas has launched an […]
Dealer Week 2022 Education Lineup Released
Dealer Week, an annual MRAA Conference for marine businesses, has announced the education lineup for the event that will be held December 5-8 in Austin, Texas.