• Q&A Interviews with prominent leaders and business partners highlight current boating industry trends, issues and strategies for 2024 MINNEAPOLIS, April 15 – The Marine Retailers Association of the Americas (MRAA) announces a new video series with prominent marine industry leaders called MRAA Partner Perspectives that shares insights about the business of boating and the […]
Tag: MRAA Education Champions
Elite Recreational Finance Partners with Bentley Pontoons
• Manufacturer features Enriched Leads Program on website Elite Funding Technologies, a division of Elite Recreational Finance created The Enriched Lead Technology with a manufacturer’s customers and dealers in mind. Bentley Pontoons will now feature the Enriched Leads Program on their website providing customers with the ability to get prequalified and provide their dealers with […]
MRAA, 700Credit Launch Guide to Fraud Detection & Prevention
MINNEAPOLIS, Nov. 2, 2023 – The Marine Retailers Association of the Americas (MRAA) and 700Credit, an MRAA Education Champion, announce the release of a new MRAA Mini-Guide “Fraud Detection and Prevention in the Marine & Powersports Industry,” to help dealers understand fraud and implement detection tactics to prevent it. “Dealership fraud has become an $8B […]
A Guide to Fraud Detection & Prevention
As a business owner, you have seen and heard about scams that others have gotten caught up in. These increasingly sophisticated deceptions can create a lot of headaches for your staff and your finances. Your industry peers within the marine and powersports markets are experiencing the same pressures as you. To maintain a healthy business, […]
First Approval Source Advances to MRAA Education Champion
• The recreational loan specialist increased its support of MRAA’s mission through both enhanced membership and Dealer Week participation MINNEAPOLIS — First Approval Source, a recreational loan specialist serving the boating and other industries, increased its support of the Marine Retailers Association of the Americas, by upgrading to an MRAA Education Champion, strengthening its support of […]
Skier’s Choice Increases Support to MRAA as an Education Champion
• Boat manufacturer enhances MRAA membership, to participate at Dealer Week 2023 MINNEAPOLIS — Skier’s Choice, manufacturer of Supra and Moomba performance boats, increased its partnership level with the Marine Retailers Association of the Americas by becoming an Education Champion. Its partnership strengthens MRAA’s critical mission of supporting dealers and the Dealer Week Conference and Expo. […]
Leverage Credit-First Soft Pulls to Improve Your Dealership’s Results
Shopping for a vessel comes with all kinds of stressors for a consumer – some of which can affect their relationship with the dealer and lender. The decision to require a shopper to undergo a credit verification can be stressful for many consumers – for different reasons! Consumers worry for various reasons, including: As a […]
Connect with Customers, Generate Leads, Boost Your Competitive Edge at Dealer Week
MINNEAPOLIS, April 17 – In order to be a successful company, you need to continue to gain more prospects, build brand awareness and ensure that your business is at the forefront of your customers’ minds. If only you could attend a single event at one location where hundreds of your customers gather for educational insights, […]
MRAA Releases 8 Special-Edition Dealer Week Podcasts
MINNEAPOLIS, March 6, 2023 – The Marine Retailers Association of the Americas (MRAA) has released eight, special-edition The Boat Biz podcasts. Recorded at MRAA’s Dealer Week Conference and Expo in Austin, Texas, the special-edition podcasts feature eight distinct guests — two MRAA Strategic Partners (Boats Group and Lightspeed) and six MRAA Education Champions (Boatline, Elite […]
BoatTEST Partners with Elite Direct Finance
(Newport, R.I.) BoatTEST announced today that it has partnered with Elite Direct Finance to offer financing directly from its web platform, the oldest boat-buying content research online site in America, having streamed video for 22 years. “Elite Direct Finance brings the kind of customer service that our readers are looking for when making a […]