MINNEAPOLIS, March 16, 2022 — The Marine Retailers Association of the Americas announced today that Boatyard has joined the MRAA as a Partner Member and was named the official Service Efficiency sponsor for its Spotlight program in March. This month’s Spotlight delivers insights, strategies and best practices for boat dealers to employ in their efforts […]

• Branching out to include lending for boats and other recreational products ARLINGTON, VA, February 9, 2022. Boat Finance LLC, an indirect recreational lender for boats and RVs, announced today that it has changed its name to RecFi LLC. The company initially started off financing boats and outboard motors, but in the last few years, […]

St. Petersburg, FL (Feb. 1, 2022) – Priority One Financial Services, a full-service finance company offering flexible, business-forward finance and insurance solutions for marine, RV and trailer dealers, recently announced the expansion of its new financing technology. In 2021, the company installed a limited distribution of financing kiosks in dealer showrooms, giving customers the ability […]

MINNEAPOLIS — Dec. 22 — The Marine Retailers Association of the Americas is pleased to announce the addition of eight marine businesses as Partner Members during 2021. Through the support of our Partner Members, the MRAA is able to deliver on our mission to provide education, tools and resources to marine dealers, and help fuel […]

Customers Report Increased Sales, Time Savings and Improved Customer Experiences FORT LAUDERDALE, FL (November 10, 2021) — Boatyard, the first customer experience platform designed for the marine industry, announced today the launch of a new suite of tools for its best-in-class customer experience software. Boatyard’s newest features includes photo and video sharing, one-click status updates, […]

Orlando, FL, December 1, 2021– A new, state-of-the-art “Digital Dealership Dashboard” has been developed and beta-tested under the direction of Parker Business Planning, with plans for its official unveiling at the MRAA Dealer Week December 6, 2021 in Austin, TX. Available exclusively through Parker Business Planning, this revolutionary new digital technology and custom application offers […]

Green Cove Spring, FL. — Boat History Report has partnered with Elite Direct Finance to offer financing directly from its web platform. “Elite Direct Finance is a leader in the world of boat financing and we’re excited to be partnering with them for this incredible opportunity. With more than 50% of pre-owned boats being sold […]

MINNEAPOLIS — Nov. 16 — The Marine Retailers Association of the Americas announces DockWorks has joined as a Partner Member. DockWorks began when its three Co-Founders (Jeremy Hermanns, CEO; Kyle Bunch, CFO; Luke Ackerman, Head of Industry) sought out to develop dealership software that could act as one tool to handle all of a dealer’s […]

MINNEAPOLIS — October 29 — The Marine Retailers Association of the Americas announces DealerRock has joined as a Partner Member.  “The MRAA is an exceptional resource for dealers that want to improve their operations and provide a superior experience to customers,” says Jason Haines, Co-Founder and Partner, DealerRock. “We couldn’t think of a better organization […]

MINNEAPOLIS — October 26— The Marine Retailers Association of the Americas announces Boats For Sale is a new Platinum Partner Member. Boats For Sale is on a mission to make boat sales better. Its digital listing site, BoatsForSale.com, simplifies the process for dealers and private sellers alike with clean listings, personalized search tools and instant […]