MINNEAPOLIS, February 28, 2025 — The Marine Retailers Association of the Americas (MRAA) announces the addition of Ascent Dealer Services and BH-USA as its newest Partner Members. Through Partner Membership, marine manufacturers, suppliers and service providers demonstrate their commitment to supporting the growth and success of the marine industry. By aligning their brands with the […]
Tag: Suppliers
Identifying Opportunities in the Dealer-Manufacturer Relationship
Collaborative effort between the MRAA board and leading manufacturers and suppliers focuses on driving improvements in the customer experience. By Matt Gruhn, MRAA President In the world of major unit retail, stark differences exist between the auto and marine industries. Major unit sales volume, alone, drives the bulk of the disparities between how each industry […]
