With Video as the Next Frontier, Now is the Time for You to Get Involved So you want to join the video club, huh? Welcome to the video revolution! For you first timers in the crowd, don’t fret, it eventually gets easier with every video you produce. And for some of you out there, you […]
Author: Jerrod Kelley
Dealer Case Study: Be the Resource for New Boaters
Attracting new buyers is essential in the effort to get more people on the water and keep them there. Despite all the economic impacts and health concerns, 2020 seems to be banner year for first-time boat buyers and the new-to-the-marine industry types. We all welcome the growth. And by growth, we’re talking about boat sales, […]
Give Your Service Advisor an Assist for an Improved Customer Experience
Operation: Keep Your Customers Boating has been focused on providing exceptional customer experience to your new boat buyers, so they have a better boating lifestyle, stay in the sport, become loyal customers of your dealership and refer their family and friends to you. And the service department is an integral piece in that equation. Service […]
Help Your Customers by Helping Your Techs
While the sales team has been cranking out boats all spring and summer, we all know your service team is just as important to your business. As the old saying goes, “Sales sells the first boat; service sells the rest.” (And dealers in 2020 Continuous Certification have a great course coming out in October with […]