Tips and resources to help you use AI as a Tool to Save Time, Reduce Costs and Generate Custom Marketing Without Losing Your Human Connectivity.
Author: Jerrod Kelley
Discover Boating Recognized with 2022 Neptune Award for Best Integrated Marketing Campaign
Discover Boating’s “See You Out Here” campaign was recognized with a 2022 Neptune Award for best integrated marketing campaign.
2023 Boat Show Season Underway
• Week One of the New Year Brings With it Boats Shows, Dealers & Shoppers The 2023 boat show season kicks off this week. There’s the Discover Boating Nashville Boat Show, which runs Jan. 5-8 at the Music City Center in Tennessee. Many boat shows are back on the docket this year, including nearly a […]
Elite Recreational Finance Announces Integration of DocuSign Into Its Elite Management System Platform for Bank Contracts
• eSignature Technology Implementation with Lenders to Help Advance Recreational Finance Industry F&I solutions provider Elite Recreational Finance announces the integration of DocuSign into its Elite Management System platform for bank contracts. “Elite Management System is how we have taken the business we built based on personalized relationships and digitized it to give dealers unmatched […]
Tokowicz, MRAA Advocacy Efforts Highlighted in ‘Boating Industry’ Magazine
As part of Boating Industry magazine’s report on sustainability within the marine industry, Associate Editor Jamie Stafford spoke with MRAA Government Relations Manager Chad Tokowicz. Under the header “Retailers” on page 24 of the August / September issue of the magazine, Chad shared the MRAA’s advocacy efforts and its approach to sustainability, conservation and legislative […]
MRAA Member, Clark Marine, Featured in Department of Commerce Job Quality Toolkit
WASHINGTON, D.C., August 24 — Clark Marine, a Marine Retailers Association of the Americas Member, Certified Dealer and multi-year winner of the Great Dealership to Work For Award is featured as a Case Study as part of the Department of Commerce’s Job Quality Toolkit Initiative. Clark Marine was featured among household names like PayPal and […]
Pineapple Payments Provides Strong Support for MRAA Members
MINNEAPOLIS, MN — The Marine Retailers Association of the Americas announced today that Pineapple Payments has pledged significant support to MRAA members, through both a membership and a new operational benefit for MRAA members. Pineapple Payments, a payments technology company now part of Fiserv, is the newest addition to the line-up of MRAA Benefit Providers. […]
Tigé Boats Recommits to MRAA as Platinum Partner
MINNEAPOLIS — The Marine Retailers Association of the Americas announced that Tigé Boats, Inc. has recommitted to MRAA membership as a Platinum Partner. Through Platinum Partner Membership, Tigé Boats aligns its brands with the programs and opportunities that MRAA works to provide the dealer body in an effort to fuel the success of the […]
Dealer Week 2022 Education Lineup Released
Dealer Week, an annual MRAA Conference for marine businesses, has announced the education lineup for the event that will be held December 5-8 in Austin, Texas.
Boating Business: Expectations vs. Reality
Halftime Review of 2022; Dealers’ Second-Half Outlook It’s easy to feel beat up and exhausted, especially when faced with long, hot summer work days with uncontrollable influences putting chinks in your amor! Throw in the inescapable change that keeps peeping around the corner, and it’s no wonder operating a dealership can be as challenging as […]