Second-year collaboration remains focused on recruiting and retaining boating and fishing newcomers this summer Alexandria, VA (May 25, 2021) – The Recreational Boating & Fishing Foundation (RBFF), the National Marine Manufacturers Association (NMMA), and the Marine Retailers Association of the Americas (MRAA) today announced the Get On Board consumer marketing campaign will launch during National Fishing & Boating Week, […]
Author: MRAA
Correct Craft CEO Releases Latest Book ‘Education of a CEO’
ORLANDO, FL (May 20, 2021) – Correct Craft President and CEO, Bill Yeargin, released his fourth book, ‘Education of a CEO: Lessons for Leaders.’ This book includes a lifetime of leadership lessons. Yeargin shares his own CEO education including being part of successful teams leading global organizations, attending classes at the world’s best universities, reading […]
AIM Women in the Industry Virtual Breakfast
Active Interest Media’s marine group, which includes Soundings Trade Only, is proud to introduce the AIM Women in the Industry Virtual Breakfast. Designed to be a large-scale, female-focused event for marine professionals, it will feature guest speaker, Alicia M. Rodriguez. The virtual breakfast will take place on Thursday, June 3rd, 9am – 10:30am EDT, and […]
Marine Industry Certified Dealership Marketing Campaign Yields Excellent Results
MRAA and Bonnier Partnership educates consumers and industry on the importance of Certified Dealership program and its Certified retailers MINNEAPOLIS — MAY 19 — The Marine Retailers Association of the Americas announces that its recent MRAA Marine Industry Certified Dealership program campaign as part of its partnership with Bonnier Corporation was an overwhelming success, capturing […]
Maxwell Medals & Awards Joins MRAA as Partner Member
MINNEAPOLIS — May 18 — The Marine Retailers Association of the Americas announces Maxwell Medals & Awards has joined as a Partner Member. “For over 20 years I have had the opportunity to see the marine industry through the lens of a customer as well as the lens of a local dealer,” said Maxwell Janis […]
Get On Board Campaign Receives Two PR Awards
Get On Board, the industry-wide marketing campaign from the Recreational Boating and Fishing Foundation (RBFF), National Marine Manufacturers Association (NMMA), and Marine Retailers Association of the Americas (MRAA) to grow fishing and boating participation, has received an Award of Commendation from the Public Relations Society of America (PRSA) at the 2021 Bronze Anvil Awards, as […]
Wildlife Forever and the MRAA Recognize May 15th as National Clean Drain Dry Day
As fishing and boating seasons ramp up across the country, Wildlife Forever, the Marine Retailers Association of the Americas and leading conservation groups proclaim Saturday, May 15th as National Clean Drain Dry Day. Supporting organizations have signed a Conservation Proclamation to highlight the importance of invasive species awareness when boating and angling. During the pandemic, […]
Bipartisan Legislation Introduced to Protect Small Businesses From Natural Disasters
U.S. Reps. Joe Morelle (D-NY-25), Jack Bergman (R-MI-01), Sharice Davids (D-KY-03), Pete Stauber (R-MN-08) and Julia Brownley (D-CA-26) introduced the Providing Resources for Emergency Preparedness and Resilient Enterprises (PREPARE) Act, landmark bipartisan legislation that would give small businesses the opportunity to access much needed capital to invest in disaster resilient infrastructure — a top priority […]
BoatUS Commits to Platinum Partner Membership with MRAA
MINNEAPOLIS — May 13 — The Marine Retailers Association of the Americas announces Boat Owners Association of The United States (BoatUS) has joined as a Platinum Partner Member. “Our partnership gives MRAA members the exclusive opportunity to promote their business to more than 800,000 qualified boat owners, locally and nationally,” said Bryan Dove, BoatUS Membership […]
Massachusetts Updates Workplace Safety and Reopening Standards for Recreational Boating Businesses
On Monday, May 10, 2021 The Massachusetts Executive Office of Energy and Environmental Affairs updated their workplace safety and reopening standards for recreational boating businesses. These updated standards as part of Phase IV, Step 1 for Massachusetts re-opening plan. The updated standards provide guidance on Social Distancing, Hygiene Protocols, Staffing and Operations, and Cleaning and […]
