WASHINGTON — The U.S. Coast Guard released its 2020 Recreational Boating Statistics Report Wednesday, revealing that there were 767 boating fatalities nationwide in 2020, a 25.1 percent increase from 2019. From 2019 to 2020, the total number of accidents increased 26.3 percent (4,168 to 5,265), and the number of non-fatal

In-Person Workshop to Explore Lessons Learned from COVID-19 for Crisis Management and Emergency Planning; MRAA to participate    During the spring of 2020, the boating industry (marinas, dealers, service, access managers, boating organizations and boaters) was faced with state specific closure notices, re-opening notices, and new restrictions for boating activity

Throughout the country, boaters are expected to cruise to popular gathering spots this Fourth of July weekend with friends and family, with plans to raft up, drop anchor and swim, enjoy barbecues and cap off festivities with spectacular fireworks celebrations. “After a year of Covid restrictions, boaters are out on

The Get On Board marketing campaign, a united effort from the Recreational Boating and Fishing Foundation (RBFF), Marine Retailers Association of the Americas (MRAA) and the National Marine Manufacturers Association (NMMA) to generate consumer awareness for boating and fishing, launched last week, June 5-13, coinciding with National Fishing and Boating

NMMA Chief Brand Officer, Senior Vice President Ellen Bradley Shares Insights & Evolution Plans for Discover Boating The industry’s strategy to amplify the recreational boating industry’s collective voice to grow participation is beginning to take shape as NMMA integrates the marketing power of its boat shows under the Discover Boating

Cutwater to develop new brand platform and consumer campaign; Launching 2022As part of the Discover Boating brand evolution strategy recently shared by NMMA and MRAA, independent creative and media agency Cutwater has been selected to lead development of the Discover Boating brand platform and consumer campaign. The agency will report

Second-year collaboration remains focused on recruiting and retaining boating and fishing newcomers this summer Alexandria, VA (May 25, 2021) – The Recreational Boating & Fishing Foundation (RBFF), the National Marine Manufacturers Association (NMMA), and the Marine Retailers Association of the Americas (MRAA) today announced the Get On Board consumer marketing campaign will launch during

Active Interest Media’s marine group, which includes Soundings Trade Only, is proud to introduce the AIM Women in the Industry Virtual Breakfast. Designed to be a large-scale, female-focused event for marine professionals, it will feature guest speaker, Alicia M. Rodriguez. The virtual breakfast will take place on Thursday, June 3rd,

Get On Board, the industry-wide marketing campaign from the Recreational Boating and Fishing Foundation (RBFF), National Marine Manufacturers Association (NMMA), and Marine Retailers Association of the Americas (MRAA) to grow fishing and boating participation, has received an Award of Commendation from the Public Relations Society of America (PRSA) at the

Envision Company of Elk River, MN, announced today the acquisition of Premier Marine, a leader in the luxury pontoon market, based in Wyoming, MN. The move represents the next chapter in an already successful manufacturing legacy established by Envision Company owner, Chris Carlson. Carlson has an extensive 25-plus year track-record