• Customer Experience – A Winning Strategy in a Softening Market By Liz Walz “Competing on price is a loser’s game … Competing on product has also become really difficult.” So writes customer experience expert and Dealer Week 2022 Opening Keynote speaker Dan Gingiss in the introduction to his book, “The Experience Maker.” So how […]
Tag: Dan Gingiss
Dealer Week 2022 Breaks Attendance Records
• More than 1,300 Dealers and Industry Members Gathered for 4-Day Marine Event, Hosted Dec. 5-8, at the Austin Convention Center in Texas AUSTIN, TEXAS – December 15 – After two years that were affected to varying degrees by Covid, Dealer Week 2022 broke both overall and dealer attendance records this month in Austin, Texas. […]