• More than half a million dollars will fund efforts to increase fishing and boating participation ALEXANDRIA, VA (March 18, 2024) – Through its State R3 Program Grants, the Recreational Boating & Fishing Foundation (RBFF) has awarded funds to seven programs in seven states. Now in its tenth year, the State R3 Program Grants’ goal is to […]
Tag: fishing
Engage More Customers, Use Discover Boating Content to Your Advantage
• Boating content you can use to educate, inform and improve boat owners’ on-the-water experiences Despite having a staff of boating enthusiasts and experts at your disposal, it’s not easy for a dealership to find additional time in the day to devote to writing boating stories that help improve your customers’ individual boating experiences. Designating […]
Discover Boating Content Creators Inspire Next Gen Boaters to Spend Time on the Water
Discover Boating, powered by MRAA and the National Marine Manufacturers Association (NMMA), partnered with dozens of Instagram and TikTok content creators across the U.S. and Canada throughout summer to inspire the next generation of boaters to get on the water and enjoy the benefits of boating. From cruising and wakesurfing to fishing and sailing, influencers […]
‘Find Your Best Self’ Marketing Campaign Webinar
The Recreational Boating & Fishing Foundation (RBFF) recently kicked off a new Take Me Fishing campaign called “Find Your Best Self on the Water.” It will host an all-industry webinar at 2 p.m. ET, Wed., May 31, to provide more detail on the campaign.
Record-Breaking Numbers: Outdoor Recreation a Whopping $862B Industry According to New Government Data
WASHINGTON, D.C. — November 9 — The U.S. Department of Commerce’s Bureau of Economic Analysis (BEA) has released economic data for 2021 exhibiting outdoor recreation’s powerful and positive economic impact on the U.S. economy. These new numbers show outdoor recreation generates $862 billion in economic output and 4.5 million jobs. This means the outdoor recreation […]
Discover Boating’s Social Influencer Partners Engage, Inspire Through Storytelling
Discover Boating, powered by NMMA and MRAA, has been amplifying the storytelling power of social content creators throughout summer to engage the next generation of boaters and inspire young, diverse audiences to experience life on the water. From Instagram to TikTok – where the brand’s target audiences consume their social media content – Discover Boating has appeared in […]
Discover Boating + VICE TV Launch Documentary to Inspire NexGen Boaters
Discover Boating incorporates VICE TV content to reach NextGen Boaters ages 18-34.