Tag: Marcus Sheridan

Dealer Week 2023 Education Now Available on MRAATraining.com

Fifteen world-class educational courses from MRAA’s 2023 Dealer Week Conference and Expo are now available on MRAATraining.com. MRAA Gold and Silver Members have immediate viewing access. The topics include best practices for selling value and experience; turning boat inventory faster; fixing poor communications; and more. Dealer Week 2023 includes tactics and expert-driven advice in three […]

MRAA Announces Dealer Week 2023 Education Pathway Hosts

MINNEAPOLIS, Aug. 17 – The Marine Retailers Association of the Americas (MRAA) has announced the Education Pathway Hosts for its annual Dealer Week Conference and Expo, held Dec. 4-7, in Tampa, Fla. Three highly talented, well-versed and driven speakers will lead their respective “classrooms,” offering insight, interacting with the audience and guiding attendees to take […]

Competing on Price: Stop Playing a Losing Game

• Customer Experience – A Winning Strategy in a Softening Market By Liz Walz “Competing on price is a loser’s game … Competing on product has also become really difficult.” So writes customer experience expert and Dealer Week 2022 Opening Keynote speaker Dan Gingiss in the introduction to his book, “The Experience Maker.” So how […]

Dealer Week 2022 Breaks Attendance Records

• More than 1,300 Dealers and Industry Members Gathered for 4-Day Marine Event, Hosted Dec. 5-8, at the Austin Convention Center in Texas AUSTIN, TEXAS – December 15 – After two years that were affected to varying degrees by Covid, Dealer Week 2022 broke both overall and dealer attendance records this month in Austin, Texas. […]