Dealer Week, an annual MRAA Conference for marine businesses, has announced the education lineup for the event that will be held December 5-8 in Austin, Texas.
Tag: MRAA
New York State Passes Right to Repair; Exempts Marine Industry
ALBANY, N.Y. — June 22 — The Marine Retailers Association of the Americas, the National Marine Manufacturers Association, and the Coalition Opposed to Illegal Tampering have made immense progress in New York after meeting with Senator Breslin to inform him of the potential harms right to repair legislation could have on Marine and other off-road […]
RECT: Today’s No. 1 Customer Experience Metric
Your service department holds the key to a quality customer experience. With the twists and turns of every new season, the needs and demands of boater buyers and owners change. These evolving needs, of course, are brought on by the ever-changing economy, technological advances, product development, consumer sentiment and satisfaction, and experiences found elsewhere in […]
Operation: Keep Your Customers Boating
In Minnesota, a salesman admits that boat deliveries and walkthroughs are being compromised by the overwhelming number of customers who need to be cared for. This, despite the fact that he’s selling boats to customers who’ve never even been in a boat, let alone have never owned a boat. In Florida, a dealership principal tosses […]
