MIAMI, February 15 – The Marine Retailers Association of the Americas (MRAA) has announced that Aimie (AI for Marine Industry Education), its artificial intelligence-powered content delivery system for boat dealers, has earned the Best Use of AI 2023 Neptune Award. “It’s inspiring for the MRAA to receive a Neptune Award for Aimie because she delivers […]
Author: MRAA
MRAA Board Approves 2024 Advocacy Priorities
Minneapolis, February 14 – The Marine Retailers Association of the Americas’ (MRAA) Board of Directors recently approved its 2024 legislative and regulatory advocacy resolutions as recommended by the Advisory Council of Marine Associations (ACMA). The advisory council and its annual resolutions are an integral part of the MRAA’s advocacy efforts. ACMA was created to advise […]
Meet Nichole Wishart, MRAA Business Development Specialist
MINNEAPOLIS, January 30, 2023 – The Marine Retailers Association of the Americas (MRAA) announces that Nichole Wishart has joined the MRAA team as MRAA Business Development Specialist. “We are delighted to add Nichole’s unique talents and entrepreneurial acumen to the MRAA team,” says Allison Gruhn, Vice President of Business Development. “She possesses great leadership abilities […]
Premier Marine Commits to Platinum Partner Membership with MRAA
Premier Marine has joined the MRAA as a Platinum Partner Member, helping to support the association, its programs and the opportunities it provides the dealer body in an effort to fuel marine industry success.
MRAA Announces 2024 Young Leaders Advisory Council
MINNEAPOLIS, January 16, 2024 – The Marine Retailers Association of the Americas announced today Co-Chair officers and six new members for the Young Leaders Advisory Council (YLAC). As young marine professionals working within the recreational boating industry, council members help to further the industry for business stakeholders and consumers. Along with possessing ambitious leadership and […]
Digital Marketing Strategies
• 7 tactics to help your dealership acquire more customers In today’s digital-first marketplace, it’s important to have the correct insights so you can enhance your online marketing efforts to help your dealership attract and acquire more customers. Here are 7 strategies to enhance your digital marketing: In order to stay competitive in the ever-evolving […]
Enhance Your Dealership’s Online Presence
• 7 ways to connect with your digital customers We don’t have to tell you that the world is no longer only doing business as brick and mortar. Consumers seek digital shopping experiences – from purchasing groceries to tents to boats – in the comfort of their own home and on their mobile devices. They […]
Avalon Pontoons Joins MRAA as a Platinum Partner
MINNEAPOLIS — The Marine Retailers Association of the Americas announces that Avalon Pontoons has joined the MRAA as a Platinum Partner Member. Through Platinum Partner Membership, Avalon Pontoons supports the MRAA, its programs and the opportunities the association provides the dealer body to fuel the industry’s success. Commitments from Platinum Partners like Avalon allow […]
Correct Craft Unveils New Website
• New site offers comprehensive online experience, showcasing brands, history and exclusive resources. ORLANDO, FL (January 9, 2024) – Correct Craft, a leader in the marine industry, is proud to announce the launch of its new website, offering a comprehensive online experience that dives into the company’s rich history, diverse brand portfolio, and other company […]
Savannah Boat Works Commits to Supporting MRAA Through Platinum Partnership
MINNEAPOLIS — The Marine Retailers Association of the Americas announces that Savannah Boat Works has joined the MRAA at the Platinum Partner Membership level. Through Platinum Partner Membership, Savannah Boat Works supports the MRAA, its programs and the opportunities the association provides the dealer body in an effort to fuel the success of the […]
