• How the Coeur d’Alene Boat Expo Propels Hagadone Marine Group to New Heights By Kodie Woodhead, Director of Marketing, Hagadone Marine Group & Lake Coeur d’Alene Cruises In 2024, The Hagadone Marine Group hosted their sixth annual Coeur d’Alene Boat Expo, marking yet another year of resounding success and community engagement. This event, held […]
MRAA Blog
Discover Boating Content: Tips for Boaters
Discover Boating, powered by the National Marine Manufacturers Association (NMMA) and the MRAA, continues to generate valuable content for new and seasoned boaters alike. Discover Boating, through monthly emails and social media efforts, drives consumers to DiscoverBoating.com, sharing with them boating lifestyle content. Celebrating Earth Day and National Picnic DayIn April, Discover Boating celebrated Earth […]
MRAA Represents Voice of Dealers at American Boating Congress
Last week the recreational boating industry, including the Marine Retailers Association of the Americas (MRAA), visited Washington, D.C., for the annual American Boating Congress (ABC) hosted by the National Marine Manufacturers Association (NMMA). MRAA staff, certified dealers and members of the MRAA board of directors met with lawmakers to discuss the contributions of the marine […]
Cultivating Trust with Custom Events
• A Q&A session with Kelsey Ketcham, Marketing Manager, Strong’s Marine about the intricacies of creating its educational “Women on the Water” events Events usually start out as a concept. Many exist out of necessity or were made to fill a void and provide an opportunity for your dealership. For instance, when your team isn’t […]
‘Pop-up’ Boat Show
Sales have slowed and are struggling to recover. Customers seem to be hiding from dealers. Banks appear scared of lending. Inventory is back to normal, or worse even higher. Almost everyone has a trade-in vessel where they owe a lot more than it is worth. As a dealer principal, sales manager, or other leader in […]
Boating Event Planning Basics
Holding a successful customer event benefits your business by generating sales leads, creating avenues for soft selling, building community, elevating trust in your brand and boosting customer experience. Boating events on the water are equally important because you get to share the boating lifestyle, share safety and operational tips with owners and create deeper connections […]
Yard Manager = Head Nurse
In an emergency room at the hospital, every second can count on making sure patient care is at the highest level possible. “The surgeon doesn’t roll in his own patient,” said Jordon Schoolmeester, an MRAA Dealer Week Conference and Expo educator. “He doesn’t administer the anesthetics. He doesn’t stage the scalpels forceps or gauze …” […]
Regulatory Alert – FTC Approves Noncompete Ban
• This Alert is a special update regarding the Federal Trade Commission’s rule banning noncompete clauses On Tuesday, April 23, the Federal Trade Commission (FTC) voted 3-2 along party lines to approve its new rule on noncompete agreements. The new rule, which will take effect in 120 days, essentially bans noncompetes for all workers, finding […]
Regulatory Alert – Changed Overtime Rule for Salaried Employees
• This MRAA Alert is a special update regarding the U.S. Department of Labor Final Rule on increased salary requirements for “White Collar Overtime Exemptions” The U.S. Department of Labor on Tuesday, April 23 announced the release of a final rule raising the minimum annual salary threshold for overtime pay eligibility. This primarily applies to […]
What is the MRAA? Let Me Show You
People get fed up repeatedly hearing the same common question: “What do you do?” We have all heard it and asked it ourselves as a conversational icebreaker. We ask it because we want to know what people do for a living (i.e.: What’s your day job?). However, after a Google search, I found dozens of […]
