Data Center
Questions about any of the following data, reach out to Senior Education Developer, Bernie DeGraw.
Pulse Reports
In partnership with Soundings Trade Only and Baird Research, MRAA produces a monthly “Pulse Report,” which helps to identify today’s trends and dealer sentiment to help you make more informed decisions for your business.
MEMBERS ONLY:
MRAA Industry Insights
Gain a better understanding of the Pulse Reports. These short videos provide a brief overview of the Pulse Reports.
2025 Marine Dealership Industry Insights
Dealership Industry Insights is published monthly by Integrated Dealer Systems, an MRAA Education Champion. This visual report shares unit sales, F&I insights and RECT benchmarks based on aggregated data from marine dealerships across the nation.
January 2025 Marine RECT Recap
Repair Event Cycle Times at marine dealerships in the U.S. increased in January 2025.
- The total average cycle time increased to 52 days in January. That’s 10 days slower than December 2024, but the quickest January since 2020.
- The average cycle times increased in three regions last month, except in the West where the average cycle time was reduced by seven days.
February 2025 Marine RECT Recap
Repair Event Cycle Times at marine dealerships in the US increased in February 2025.
- The average cycle time increased to 54 days in February – two days slower than January but the quickest February since 2022.
- The average RECT days were reduced in each region last month except the Midwest, which saw a 21-day increase.
Have questions about the infographic? Please contact Don Miller, IDS Senior Data Innovation Manager.
Service Management Special Report
The Service Management Special Report takes a deep dive into all things service. Access data, insights and a robust portal of resources on dealer demographics, workforce, pain points, and key service department metrics that can drive performance improvements.
Use this report to determine where you stack up against others in the marine retail industry and then take action to improve.
- “Does my average proficiency fall above the average of the survey participants?”
- “How does having a process map influence various service pain points?”
Answers to these questions and more can be found within!
Not ready to purchase?
MRAA Members Only: Download the Executive Summary!
2024 Marine Market Insights
J.D. Power and the MRAA have collaborated to share its Market Insights — Marine Q1 and Q2 2024. The industry report has a brief market overview, comparative annual data for average retail value by boat category, marine values vs. traffic views, top researched brands, model years info, fuel price data and additional market insights for you.
Boats Group 2024 Mid-Year Market Index
• Boating Market Report: New Boat Sales Increase as Prices Drop
The boating market’s current landscape is one of contrasts and adjustments. While new boat sales are climbing, used boat sales are falling sharply. Inventory levels, pricing trends and economic pressures continue to shape buyer behavior and market dynamics.
Download the 2024 Mid-Year Market Index from Boats Group, an MRAA Strategic Partner, includes a market analysis of boats sold by length group, location, power versus sail and more.
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Marine Industry Compensation Study
With the 2022 Compensation Study, more than 980 position-level responses were collected from a total of 103 retail locations for this in-depth report, which was created in response to an industry-driven desire to identify staffing and compensation trends for dealership employees across North America. The results of the study are being shared with the industry through an executive summary and a full report.
Data Infographics
Calling all visual learners! Marine Industry Data can be a lot sometimes. MRAA develops easy to follow infographics to help sort that data. Each month, MRAA develops an infographic with timely data and information for your dealership to use to better understand what’s going on in the industry.
