Data Center

Questions about any of the following data, reach out to Senior Education Developer, Bernie DeGraw.

Pulse Reports

In partnership with Soundings Trade Only and Baird Research, MRAA produces a monthly “Pulse Report,” which helps to identify today’s trends and dealer sentiment to help you make more informed decisions for your business.

MEMBERS ONLY:

MRAA Industry Insights

Gain a better understanding of the Pulse Reports. These short videos provide a brief overview of the Pulse Reports.

IDS-Dealership-Industry-Insights_July25

2025 IDS Marine Dealership Industry Insights

Average repair event cycle time (RECT) at Marine dealerships in the U.S . improved notably in June.

Dealership Industry Insights is published monthly by Integrated Dealer Systems, an MRAA Education Champion. This visual report shares unit sales, F&I insights and repair event cycle time (RECT) benchmarks based on aggregated data from marine dealerships across the nation.

July 2025 Marine RECT Recap

  • Average RECT at marine dealerships in the U.S. continued to improve in July.
  • Cycle time was improved to a 27-day average — an eight-day improvement compared to June, and just one day slower than last July.
  • Dealerships in the West experienced a five-day slower average over June, while dealerships in the other regions all saw improvements.
  • The average cycle times for work orders with either of the two main bottlenecks (Warranty Coverage and Out-of-Stock Parts) also saw some improvement.
  • Work orders with Out-of-Stock Parts averaged just 37 days — a 19-day improvement over June’s average and the quickest July average since 2019.
  • Work orders with Warranty Coverage remained at 47 days, the same as June but four days slower than last July.

June 2025 Marine RECT Recap

  • Work orders with out-of-stock parts averaged 56 days, a 12-day improvement over May but 6 days slower than last June.
  • Work orders with warranty coverage improved significantly to 48 days, down 17 days from May 2025 and the best June performance in the last 7 years.

Dealers overcame key bottlenecks more efficiently in June.

  • June’s average cycle time dropped to 35 days — a six-day improvement over May and the fastest June average since 2020.
  • This marks a strong turnaround from May’s spike, regaining momentum and returning closer to seasonal norms.

Have questions about the infographic? Please contact Don Miller, IDS Senior Data Innovation Manager.

Service Management Special Report

The Service Management Special Report takes a deep dive into all things service. Access data, insights and a robust portal of resources on dealer demographics, workforce, pain points, and key service department metrics that can drive performance improvements.

Use this report to determine where you stack up against others in the marine retail industry and then take action to improve.

  1. “Does my average proficiency fall above the average of the survey participants?”
  2. “How does having a process map influence various service pain points?”

Answers to these questions and more can be found within!

 

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MRAA Members Only: Download the Executive Summary!

2024 Marine Market Insights

J.D. Power and the MRAA have collaborated to share its Market Insights — Marine Q1 and Q2 2024. The industry report has a brief market overview, comparative annual data for average retail value by boat category, marine values vs. traffic views, top researched brands, model years info, fuel price data and additional market insights for you.

JD Power Marine Market Insights 2024 Year-End Report

Boats Group 2024 Mid-Year Market Index

Boating Market Report: New Boat Sales Increase as Prices Drop

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Boats Group 2024 Mid-Year Market Index

Marine Industry Compensation Study

With the 2022 Compensation Study, more than 980 position-level responses were collected from a total of 103 retail locations for this in-depth report, which was created in response to an industry-driven desire to identify staffing and compensation trends for dealership employees across North America. The results of the study are being shared with the industry through an executive summary and a full report.

Existing Customers Data from MRAA

Data Infographics

Calling all visual learners! Marine Industry Data can be a lot sometimes. MRAA develops easy to follow infographics to help sort that data. Each month, MRAA develops an infographic with timely data and information for your dealership to use to better understand what’s going on in the industry.