• Dealers & Financial Institutions Must Comply by June 9, 2023 November 15, the Federal Trade Commission (FTC) announced that the deadline to comply with updates to the Safeguards Rule is now pushed back by six months, to June 9, 2023. Originally, businesses had to comply with the updated Safeguards Rule by December 9 of […]
Tag: marine industry
Discover Boating’s See You Out Here Campaign Engages NexGen Boaters
Discover Boating’s See You Out Here’ campaign delivered more than 1.2 billion impressions, and the campaign helped drive more than 4 million visitors to DiscoverBoating.com and 1.5 million manufacturer referrals.
Boaters Helping Boaters: Applications Available
The marine industry has truly stepped up to help friends and co-workers as the BHB Hurricane Ian Relief Fund has surpassed $60,000 in donations. The Annapolis and Ft. Lauderdale Boat shows each made significant contributions through campaigns at their shows and many other marine companies and individuals have been very generous. “The most gratifying phase […]
2021 Outdoor Recreation Economy Breaks Record
• Outdoor Recreation Industry Generates $862 Billion, 4.5 Million Jobs WASHINGTON, D.C., November 9 — Today, the U.S. Bureau of Economic Analysis (BEA) released economic data from the 2021 Outdoor Recreation Satellite Account, which detailed the outdoor recreation economy’s powerful and positive impact on the overall U.S. economy. These new record-breaking numbers found that outdoor […]
Record-Breaking Numbers: Outdoor Recreation a Whopping $862B Industry According to New Government Data
WASHINGTON, D.C. — November 9 — The U.S. Department of Commerce’s Bureau of Economic Analysis (BEA) has released economic data for 2021 exhibiting outdoor recreation’s powerful and positive economic impact on the U.S. economy. These new numbers show outdoor recreation generates $862 billion in economic output and 4.5 million jobs. This means the outdoor recreation […]
Dealer Week is Less Than 1 Month Away
• Annual MRAA Conference & Expo Runs Dec. 5-8 in Austin, Texas MINNEAPOLIS, Tuesday, Nov. 8 – The countdown to the largest annual marine dealer education event is on, with less than a month until the kickoff of Dealer Week 2022 on Monday, Dec. 5, in Austin, Texas. Dealer Week is hosted each year by […]
Correct Craft Acquires Indmar Marine Engines
MILLINGTON, TN (Nov. 7, 2022) – Today, Correct Craft announced the acquisition of Indmar Marine Engines, a pioneer and leader in the inboard marine engine segment with a hard-earned reputation for delivering world-class quality and reliability. Indmar will be operated by Correct Craft subsidiary Liberty Technologies which also manages PCM Engines, Crusader Engines, Levitator Engines, and […]
Marketing to Current Marine Customers
• 5 Tips to Help Your Dealership Succeed in Marketing to Existing Customers from Boatline By Lori Stacy, CEO of Trader Interactive Today’s consumer buying environment is more competitive than ever, which is why retaining loyal customers is key. To keep up in this space, you may have to adjust current marketing strategies to better […]
Elite Recreational Finance Announces Integration of DocuSign Into Its Elite Management System Platform for Bank Contracts
• eSignature Technology Implementation with Lenders to Help Advance Recreational Finance Industry F&I solutions provider Elite Recreational Finance announces the integration of DocuSign into its Elite Management System platform for bank contracts. “Elite Management System is how we have taken the business we built based on personalized relationships and digitized it to give dealers unmatched […]
MRAA Educational Foundation Final Call for 2022 Scholarships, Darlene Briggs Marine Woman of the Year Award
The Marine Retailers Association of the Americas (MRAA) Educational Foundation has announced the final call for nominations and applications for the 2022 Annual Scholarships and the 2022 Darlene Briggs Marine Woman of the Year Award which will be presented December 5-8, at MRAA’s Dealer Week in Austin, Texas. Award information and applications may be found […]