MINNEAPOLIS, October 1 – The Marine Retailers Association of the Americas (MRAA) announces the launch of its all-new Service Advisor Certification Program – a high-demand, position-specific certification designed to elevate a dealership’s service department by boosting technician efficiency, driving up revenue and profits, and transforming customer experience. “Not only does the service advisor spend the […]
Tag: Valerie Ziebron
Dealer Week 2023 Education Now Available on MRAATraining.com
Fifteen world-class educational courses from MRAA’s 2023 Dealer Week Conference and Expo are now available on MRAATraining.com. MRAA Gold and Silver Members have immediate viewing access. The topics include best practices for selling value and experience; turning boat inventory faster; fixing poor communications; and more. Dealer Week 2023 includes tactics and expert-driven advice in three […]
7 Courses to Help Your Service Department Reach the Next Level
“If you were to recommend three courses for a service department, what would you suggest?” This recent question popped up in one of the MRAA internal Slack conversations asking our entire team for their suggestions. We get regular questions about top courses from our our dealer members and MRAA staff for a couple of reasons. […]
MRAA Announces Dealer Week 2023 Education Pathway Hosts
MINNEAPOLIS, Aug. 17 – The Marine Retailers Association of the Americas (MRAA) has announced the Education Pathway Hosts for its annual Dealer Week Conference and Expo, held Dec. 4-7, in Tampa, Fla. Three highly talented, well-versed and driven speakers will lead their respective “classrooms,” offering insight, interacting with the audience and guiding attendees to take […]
VRZ Consulting Commits to MRAA as Platinum Partner, Dealer Week 2023 Host
MINNEAPOLIS — The Marine Retailers Association of the Americas announces that VRZ Consulting has increased its MRAA support level to a Platinum Partner Member and Dealer Week Host. VRZ Consulting supports the MRAA’s programs and opportunities provided to the dealer body in an effort to fuel the success of the industry. Commitments from Platinum Partners […]
Why YOU should be a Marine Technician!
By Valerie Ziebron, VRZ ConsultingAmericans have more toys than ever but fewer people to keep those toys running. One of the most coveted resources of the boating industry is the marine technician, whose job it is to keep boats running and on the water. And as the technicians the industry employs today continue to age, […]
