The National Marine Manufacturers Association supported Marine Industry Certified Dealerships in a big way again this past boat show season, giving Certified Dealers promotional opportunities at NMMA boat shows, including special customer promotions in their respective markets. During the 2014-15 boat show season, NMMA helped promote Certified Dealers with a series of ads that appeared […]
Tag: Dealer Certification
What Are the Top Advantages for Certified Dealers Attending MDCE 2015?
Most Certified Dealers inherently understand the importance and value of attending the annual Marine Dealer Conference & Expo, taking place this year Nov. 15-18 at the Orange County Convention Center and Rosen Plaza Hotel in Orlando, Fla. But in case you were looking for the top six reasons to put MDCE on your must-attend conference […]
Data Shows Certified Dealers Outperform Non-Certified Dealers
The Marine Industry Certified Dealership Program is having a positive impact on the overall health and financial success of dealerships across North America. Data collected from dealerships in the United States and Canada by the research division of Robert W. Baird & Company demonstrates that Marine Industry Certified Dealerships, on average, outperform their Non-Certified counterparts […]
Member + MICD = Excellence
Most people are familiar with the phrase “Work smarter, not harder.” It’s a sentiment we strive to achieve in life and career. For Certified Dealers, membership in the Marine Retailers Association of the Americas serves to underscore the value of Certification, granting MICDs access to a whole host of benefits that help them further improve […]
What are the Advantages of Housing the MICD program on MRAATraining.com?
The MICD Program recognizes that in order for dealerships to want to become Certified, the process by which they go about earning the distinction must be as organized, easy-to-manage and painless as possible. That’s why MRAA has conveniently housed the entire Certification program, from start to finish, on MRAATraining.com/Certifications. Having the entire program available 24/7 online […]
Certified Dealers: Enjoy Exclusive Benefits, Coverage Enhancements on Insurance
The Marine Industry Certified Dealership Program has added a new benefit exclusively for Certified Dealerships. Participants at any level of the MICD Program are entitled to exceptional business insurance coverage through CNA, the exclusively endorsed insurance company of the Marine Retailers Association of the Americas. CNA has partnered with Norman-Spencer Marine Insurance, MRAA’s exclusively endorsed […]
MRAA Names Certification Development Manager to Help Grow MICD Program
The Marine Retailers Association of the Americas has brought Gerald “Jerry” Lofberg on board as its Certification development manager to oversee recruitment of new participants in the Marine Industry Certified Dealership Program. In his role, Lofberg will reach out to marine retailers on a regular basis, talking to them about the incredible value that the […]
Dealership Certification Goes Virtual
With the goal of streamlining the Certification process for North American marine retailers, the Marine Industry Certified Dealership Program recently launched a virtual Certification platform housed on MRAATraining.com that dealers can use to complete the entire program. Inside the system, MRAATraining.com/Certifications, dealers will find all the tools they need to get Certified. They can download […]
How Does Attending ABC 2015 Help Strengthen My Influence as a Certified Dealer?
Much of what impacts boating originates in our nation’s capital. That’s where influencers sit and decisions are made. As a Certified Dealer, you have an authoritative, respected voice in our industry, and that voice should be heard in Washington. Guarantee you have a voice at the table and attend the 2015 American Boating Congress May […]
How Can I Use the MRAA Career Center to Find Qualified Help at My Certified Dealership?
Good help is hard to find. As a Certified Dealer, you want to ensure you hire the best, most skilled and technologically advanced people to work inside your dealership. But where do you find them? You can use the more traditional methods of advertising open positions on popular job-seeking websites, but these aren’t specifically aimed […]