MINNEAPOLIS — The Marine Retailers Association of the Americas announces that Blazer Boats has joined the MRAA for the first time at the Platinum Partner level. Through Platinum Partner Membership, Blazer Boats provide significant support for the association while receiving increased marketing exposure, Dealer Week benefits and the opportunity to contribute educational content. Commitments from […]
Tag: marine industry
Dealer Concerns Highlighted at Small Business Legislative Council Fly-In
WASHINGTON, D.C., MAY 28, 2024 – The Marine Retailers Association of the Americas Government Relations Team recently participated in the Small Business Legislative Council (SBLC) fly-in in Washington to discuss small business issues impacting recreational boat dealers and potential regulatory hurdles in the future. Government Relations Director Mike Sayre and Government Relations Manager Chad Tokowicz […]
Webinar: Understanding Consumer Mindset and Interest Rates
• MRAA Ask the Expert Webinar with Ian Wyatt, Huntington Distribution Finance The Marine Retailers Association of the Americas will hold a new Ask the Expert Webinar focused on understanding the American consumer and the impact of interest rates on buying decisions. The webinar features industry expert Ian Wyatt, Director of Economics and Commercial Market […]
Experienced Additions to the Expanding National Powersport Auctions RV and Marine Services
POWAY, Calif. (May 22, 2024) – National Powersport Auctions (NPA), the leading provider of powersports remarketing and auction services, has developed two new positions to better serve its RV and Marine clients. In In Florida, NPA welcomes Shannon Bennett as the RV+Marine Sales and Admin Coordinator, and in Georgia, Tom Wilkinson an employee since 2005, […]
Boater Safety & Education
Having served as a PR manager and magazine editor for around 20 years in the off-road and powersports industry, safety factored into everything my teams did, from producing media kits to writing stories and taking photography. It was all about the message we were creating and sending to the end user, reader and product owner. […]
Real Boater Stories: Gary Sheffield Joins Discover Boating’s ‘See You Out Here’ Campaign
Discover Boating, powered by the National Marine Manufacturers Association (NMMA) and MRAA, announced today the launch of its latest short film in the “See You Out Here” campaign, Beyond the Diamond: A Life of Boating, Fishing, and Family, featuring nine-time Major League Baseball all-star, Gary Sheffield. The video takes viewers on a day in the life […]
Boating: A Home Run Experience!
Gary Sheffield, nine-time Major League Baseball all-star and five-time Silver Slugger, circled the bases after launching homers 509 times during his 22-year career. He traveled North America as a professional ballplayer for the Marlins, Dodgers, Brewers, Yankees, Braves, Padres, Tigers and Mets. I remember hunting for his rookie cards back in 1989. Back then, he […]
Navigating Event Success
• How the Coeur d’Alene Boat Expo Propels Hagadone Marine Group to New Heights By Kodie Woodhead, Director of Marketing, Hagadone Marine Group & Lake Coeur d’Alene Cruises In 2024, The Hagadone Marine Group hosted their sixth annual Coeur d’Alene Boat Expo, marking yet another year of resounding success and community engagement. This event, held […]
Discover Boating Content: Tips for Boaters
Discover Boating, powered by the National Marine Manufacturers Association (NMMA) and the MRAA, continues to generate valuable content for new and seasoned boaters alike. Discover Boating, through monthly emails and social media efforts, drives consumers to DiscoverBoating.com, sharing with them boating lifestyle content. Celebrating Earth Day and National Picnic DayIn April, Discover Boating celebrated Earth […]
Webinar: Why & How of Discover Boating
Marine industry webinar: Why & How of Discover Boating, to share who the campaign is reaching, how it’s engaging today’s evolving consumer and why the brand is building long-term market share for boating.