My high school geography teacher had several quirky expressions he used to say to help a student realize their effort was not meeting his expectations. The one he used most often was, “There are two kinds of people in the world, the quick and the dead.” Typically, his message delivery included a Dwayne “The Rock” […]
Tag: marine industry
MRAA, 700Credit Launch Guide to Fraud Detection & Prevention
MINNEAPOLIS, Nov. 2, 2023 – The Marine Retailers Association of the Americas (MRAA) and 700Credit, an MRAA Education Champion, announce the release of a new MRAA Mini-Guide “Fraud Detection and Prevention in the Marine & Powersports Industry,” to help dealers understand fraud and implement detection tactics to prevent it. “Dealership fraud has become an $8B […]
Discover Boating Site Content Engages Boaters
Discover Boating, powered by MRAA and the National Marine Manufacturers Association (NMMA), continues publishing timely website content to engage new and experienced boaters, providing tips and information relevant to this time of year. In September, Discover Boating highlighted the top 10 fall boating destinations inspiring new on-water adventures and reinforcing that boating season extends past peak summer […]
National Oceanographic and Atmospheric Administration (NOAA) Fisheries Rejects Petition to Establish Vessel Speed Zone in the Gulf of Mexico
Friday, Oct. 27, the National Atmospheric and Oceanographic Administration Office of Fisheries denied a petition to establish a mandatory 10-knot (11-mph) speed limit, and other vessel-related mitigation measures, to protect the endangered Rice’s whale in the Gulf of Mexico. This decision comes ahead of the highly anticipated Final Agency Action on the Proposed Amendments to […]
A Guide to Fraud Detection & Prevention
As a business owner, you have seen and heard about scams that others have gotten caught up in. These increasingly sophisticated deceptions can create a lot of headaches for your staff and your finances. Your industry peers within the marine and powersports markets are experiencing the same pressures as you. To maintain a healthy business, […]
Discover Boating’s Year-Round Campaign, Brand Experience Attracts New Consumers
The past 12 months saw the launch of the new Discover Boating strategy, taking the industry’s collective effort to expand the market for recreational boating from a six-month marketing campaign to a robust, year-round brand experience beginning with winter boat shows and continuing throughout spring and summer. Powered by the National Marine Manufacturers Association (NMMA) and MRAA, […]
2023 Expo Hall to Feature the Most Exhibitors and Largest Floor Space in Dealer Week History
MINNEAPOLIS, Oct. 23, 2023 – The Marine Retailers Association of the Americas (MRAA) announces that its annual Dealer Week Conference and Expo has set an all-time high for exhibitors, suppliers and manufacturers that have committed to display at the event held Dec. 4-7, 2023, in Tampa, Fla. The Expo Hall at the Tampa Convention Center […]
Collaboration, Customer Experience and the Boating Community
A video Q&A with Alan Wendt, Soundings Trade Only, and Matt Gruhn, MRAA President, on the current conditions, dealership concerns and the needs within the marine industry.
Discover Your Unique Identity to Become a Great(er) Dealership
Last year, 27 MRAA Certified Dealers earned 90% positive responses on their annual Employee Satisfaction Surveys (ESS). They were honored with an MRAA Great Dealership to Work For award live on stage at Dealer Week in Austin, Texas. This year, on Wednesday, Dec. 6, dozens more Certified Dealers will receive this valuable recognition amongst their […]
MRAA Certified Dealership Program Helps Your Business Reach New Heights
• Create a more efficient, effective and resilient dealership that delivers an industry-leading customer experience To properly evaluate your dealership, you need to think like an eagle. According to allaboutvision.com, raptors (birds of prey) have superb vision at a distance, but the eagle is supreme with the ability to see roughly eight times as far […]
