Tag: Around the Industry

Response to the Beer vs. Boats Game

This guest MRAA Blog was authored by Parker Stair, Co-Founder of Radian IoT and represents his opinions on dealers and manufacturer inventory management, in response to MRAA President Matt Gruhn’s column on the same topic in the July issue of Soundings Trade Only. Hello Matt,  In the July issue of Trade Only you presented a fantastic article […]

Outer Armor, SureShade, Viaggio Commit to MRAA as Partner Members

MINNEAPOLIS, — The Marine Retailers Association of the Americas (MRAA) announces the addition of Outer Armor by Commercial Sewing, SureShade and Viaggio Pontoon Boats as Partner Members. Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with the programs and opportunities that MRAA offers in its efforts to fuel the […]

How to be a Responsible Boat Captain — New ‘Discover Boating Safety Basics’ Video Launches

Discover Boating, powered by the National Marine Manufacturers Association (NMMA) and MRAA, launched episode three, “Captain’s Duties,” in its five-part digital video series Discover Boating Safety Basics, in partnership with Progressive® Insurance. In this episode, boaters will learn expert tips on being a responsible boat captain. The video covers best practices regarding topics such as fueling, speed, navigation […]

DiscoverBoating.com Publishes New Summer Sailstice Guide

• New Content to Help Your Customers Partake in the Global Celebration of Sailing The Summer Sailstice, the international celebration of sailing held annually around the summer solstice, kicks off Saturday, June 24. In honor of this celebration, DiscoverBoating.com published a Summer Sailstice Guide highlighting 10 sailing events happening around the country this weekend from […]

Advocacy & Boating Safety

As a dealer, customers look to you as a leader within the recreational boating community, and for that reason it is important you champion safe boating practices and compliance with all state and local laws and regulations. Ultimately, we want you to feel confident as a business owner and your customers to feel the same […]

Victory for Boat Dealers: Florida Amends Livery Insurance Requirements 

Florida Governor Ron DeSantis, on June 12, 2023, signed SB 418 repealing insurance requirements for boat liveries and absolves them from purchasing insurance to cover rental customers. This is a victory for Florida boat dealers. During the 2022 legislative session, the 2022 Florida Boating Safety Act (HB 493) passed, requiring boat rental facilities to insure […]

Discover Boating Drops Anchor at American Century Championship

• Partnership with celebrity golf tournament and NBC Sports to generate awareness among potential boaters This July, Discover Boating is partnering with premier celebrity golf tournament, American Century Championship, and NBC Sports to bring the action and fun on the green to the spectacular waters of Lake Tahoe. Discover Boating is sponsoring the signature waterfront off the par 3, […]

Boost Customer Experience & Boater Retention by Throwing a Helpline

• How Providing a Summer Season Hotline Will Improve Your Customers’ Boat Ownership Experience As our team was building the June MRAA Spotlight page about keeping your customers boating, Barletta, an MRAA Strategic Partner, announced that it was improving its Holiday Hotline by transitioning it into a Summer Season Helpline. This initiative is an inspiring […]

Sheffield Financial and Polaris Announce New Marine Financing Agreement

WINSTON-SALEM, N.C., (June 12, 2023) – Sheffield Financial, a division of Truist Bank, Member FDIC, and Polaris Sales Inc., a subsidiary of Polaris Industries, Inc. and Polaris Boats, LLC a subsidiary of Polaris Industries, Inc., (NYSE PII) “Polaris,” have agreed to an amendment to the existing financing services agreement. The amendment allows Sheffield to provide […]