Stillwater, Minnesota – July 30, 2024 – The National Marine Trades Council (NMTC), hosted by the Marine Retailers Association of the Americas (MRAA), wrapped up its annual conference Thursday, held at the charming Hotel Crosby in Stillwater, Minnesota. The meeting, which took place from July 22 to July 25, brings together industry leaders, association representatives, […]
Tag: Around the Industry
21 Dealership Insights into What’s Working Today
• Your fellow dealers share effective strategies for conserving cash, managing inventory, connecting with customers and more As a dealership owner or manager, it would be easy to view the glass of marine retailing today as half empty, particularly when compared to the spike in demand during the pandemic. Case in point, one dealer recently […]
MRAA, ASA Partner to Launch Education Hub within MRAATraining.com
ORLANDO, July 23 – The Marine Retailers Association of the Americas (MRAA) and the American Sportfishing Association (ASA) announced a partnership to create an Education Hub for ASA member organizations. Unveiled at ASA’s International Convention of Allied Sportfishing Trades (ICAST) show in Orlando, Fla., the new custom training hub will be housed within MRAA’s Learning […]
MRAA Reveals Dealer Week 2024 Theme
MINNEAPOLIS, July 23 – The Marine Retailers Association of the Americas (MRAA) has announced the theme of “Outperform” for its annual Dealer Week Conference and Expo, held December 8-11 in Orlando, Fla. Economic winds have not been as favorable to boating as a whole in 2024 as they were in recent years. Nor are they […]
Sea Tow Foundation Invites Submissions for 2024 National Boating Safety Awards
Southold, NY (July 22, 2024) – The Sea Tow Foundation, in partnership with its esteemedBoating Safety Advisory Council, is excited to announce that submissions for the 2024National Boating Safety Awards are now open. These awards will be presented at theInternational BoatBuilders’ Exhibition & Conference (IBEX) on October 2, 2024 at 4 pm inthe Tech Talk […]
DiscoverBoating.com Traffic Increases Following Successful American Century Championship Activation
Discover Boating marketing efforts were in full swing July 12-14 at the star-studded 2024 American Century Championship (ACC), which draws tens of thousands of fans to Edgewood Tahoe Golf Course each year and more than one million television viewers. As a result of Discover Boating’s TV spots that aired during the tournament as well as through […]
Dealer Week 2024 Registration Opens
• Early bird pricing launched for three-day, educational marine industry event in Orlando, Florida, helping dealers OUTPERFORM and stand out MINNEAPOLIS, July 17 – Many marine dealerships across North America view the industry as declining because of hampered marine retail sales and elevated business costs. However, experienced boating leaders understand that a soft market also […]
Priority One Financial Services Begins Prequalification for Customers
ST. PETERSBURG, FLORIDA, July 15, 2024 – Priority One Financial Services, a full-service finance company for marine, RV, trailer and equipment dealers, now gives customers the ability to prequalify for financing with no impact to their credit score. Using prequalification, Priority One finance managers can view credit reports from leading bureaus and discuss payment options […]
Impel, Zodiac Event Displays Commit to MRAA as Partner Members
MINNEAPOLIS, July 15, 2024 — The Marine Retailers Association of the Americas (MRAA) announces the addition of Impel and Zodiac Event Displays as its newest Partner Members. Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with the programs and opportunities that MRAA offers in its efforts to fuel the […]
Data Mining & Projections
By Bob Bense, President & CEO, Superior Boat Repair & Sales For the 2025 model year order commitment, I’m looking at all the data available to me to help me project my 2025 model year commitment with my boat brands. This includes three critical steps, which I’ll share with you now. 1. I’m looking over […]
