• The New Year of Boat Shows Begins Next Week in Atlanta, Boston and Chicago Kicking off the 2024 winter boat show season, in partnership with Progressive Insurance®, are the Discover Boating Chicago Boat Show, January 10-14, and Discover Boating New England Boat Show, January 10-14, and Discover Boating Atlanta Boat Show, January 11-14. To engage current boaters […]
Tag: Discover Boating
Providing Customers with Answers to Enhance Their Boating Experience
You need to know what your boating customers are reading and seeking more information about to help create a better boating and boat-ownership experience for them. You must support your customers, especially first-time boat buyers, in their yearning to create positive experiences by enhancing their knowledge and skills. Sites like DiscoverBoating.com can help you share […]
DiscoverBoating.com Content Engages New, Experienced Boaters in November
Discover Boating continues to be a year-round, go-to resource for all things boating with helpful content that engages new and experienced boaters alike. In November, DiscoverBoating.com content focused on relevant tips during the holiday season and timely information about upcoming boat shows. November boating articles: Articles with page view growth in November (compared to Nov. […]
Discover Boating Dealer Finder — A Valuable Resource for Potential Boat Buyers
Since its launch last year, Dealer Finder, a tool on DiscoverBoating.com and DiscoverBoating.ca that helps consumers search for and directly connect with thousands of boat dealers across North America, has helped drive more than 33,000 referrals. Valuable Tool & Resource for ConsumersThe U.S. Dealer Finder has seen 50,000 pageviews and 37,000 unique users, and the Canadian Dealer Finder, which debuted over the summer, […]
Discover Boating – October Highlights
• DiscoverBoating.com offers year-round content that helps boaters discover helpful tips and resources relevant to the current boating season. Discover Boating published timely articles in October highlighting the unexpected joys of boating during the fall and expert advice on preparing for the off-season as many boaters seek information on winterizing their boats. 3 Discover Boating […]
2024 Discover Boating Boat & Sport Shows Kick Off in January
• Consumer Boat Show Lineup Spans 10 Major Markets Across the U.S. • Attracts and Engages Current Boaters and Next-Gen Customers Discover Boating® announced today its lineup of 2024 consumer boat and sport shows. Kicking off in January and extending through the fall, Discover Boating boat shows, in partnership with Progressive Insurance®, will take place in […]
2024 Boat Shows: Deadline Approaching to Participate in Discover Boating’s Boat Finder
Now is the time to get your brands listed among competitors in Discover Boating’s Boat Finder ahead of the 2024 boat show season—putting your boats in front of potential buyers before, during and after the show. The deadline for uploading boat information is Friday, Nov. 17. This free tool, exclusive to Discover Boating boat show brands, […]
Discover Boating Site Content Engages Boaters
Discover Boating, powered by MRAA and the National Marine Manufacturers Association (NMMA), continues publishing timely website content to engage new and experienced boaters, providing tips and information relevant to this time of year. In September, Discover Boating highlighted the top 10 fall boating destinations inspiring new on-water adventures and reinforcing that boating season extends past peak summer […]
Discover Boating’s Year-Round Campaign, Brand Experience Attracts New Consumers
The past 12 months saw the launch of the new Discover Boating strategy, taking the industry’s collective effort to expand the market for recreational boating from a six-month marketing campaign to a robust, year-round brand experience beginning with winter boat shows and continuing throughout spring and summer. Powered by the National Marine Manufacturers Association (NMMA) and MRAA, […]
Discover Boating Launches Enhanced Boat Finder to Extend Brand Visibility through Boat Shows
With the 2024 Discover Boating boat show season on the horizon, now is the time to get your brands listed among competitors in Discover Boating’s Boat Finder — putting your boats in front of potential buyers before, during and after the show. This free tool, exclusive to Discover Boating boat show brands, features a new […]