The NMMA announced this week that the 2024 Discover Boating® New England Boat Show®, in partnership with Progressive® Insurance, is moving from its traditional February President’s Day weekend timeframe to January 10–14 in 2024. The move is a result of trade events at the Boston Convention & Exhibition Center (BCEC) that would impact move-in and space […]
Tag: marine industry
Begin with ‘GOOD’ to Become Great!
Have you ever uttered the word “good” when something goes wrong at your dealership? Chances are you’ve said a different word, perhaps one with a negative or “bad” connotation. Jocko Willink, author and retired Navy Seal officer, has shared on his podcast his philosophical approach to responding with “good” when problems crop up. How comfortable […]
How to Hire Ideal Team Players
I’ll start with an obvious statement that I think every dealership reading this will agree with: Hiring is hard. OK, are we on the same page? If you don’t agree with that statement: 1) Skip this blog. 2) Please contact me, I’d like to hire you as an expert speaker for Dealer Week 2023! For […]
Connect with Customers, Generate Leads, Boost Your Competitive Edge at Dealer Week
MINNEAPOLIS, April 17 – In order to be a successful company, you need to continue to gain more prospects, build brand awareness and ensure that your business is at the forefront of your customers’ minds. If only you could attend a single event at one location where hundreds of your customers gather for educational insights, […]
Installing an Onboarding Process to Help Employees Find Success
Recently you’ve probably heard about the terms “quiet quitting” and “voluntary turnover” while researching hiring and onboarding for your dealership. One reason for these terms and their rise can be attributed to reduced employee engagement and less satisfaction within the workplace. And a lack of training — a problem that often begins as soon as […]
Next Generation Boaters: Understanding Barriers and Opportunities
Discover Boating remains focused on engaging this crucial next generation, retaining new boaters and maintaining a strong connection with existing boat owners. New insights gleaned from this latest research can help marine businesses determine their own strategic marketing approach to engaging new, younger and more diverse potential boat owners.
Share E-A-R-T-H D-A-Y with Your Boat Customers
• BoatUS.org provides responsible boating tips for the 53rd Annual Earth Day celebration Saturday, April 22 ANNAPOLIS, Md., April 19, 2023 – After a long winter lay-up, boaters are beginning to return to water. With the 53rd annual Earth Day celebration just around the corner on Saturday, April 22, it’s time for boaters to think how […]
Sales Rust Doesn’t Look Good on You!
It’s the perfect time to focus on improving your sales tactics and improving at pre-sale follow-up.
Legislation Could Boost Economy; Help More Americans Access Outdoor Recreation
The reintroduction of America’s Outdoor Recreation Act in the 118th Congress boosts local and national economies and gives more Americans — especially those in underserved areas — greater access to green spaces, public lands and waters while not costing taxpayers money to implement.
Kodie Woodhead New Director of Marketing at Hagadone Marine Group
(Coeur d’Alene, ID) – Hagadone Marine Group, Coeur d’Alene, Idaho, announced that Kodie Woodhead has been appointed as the new Director of Marketing. Kodie has a wealth of experience in the marketing, advertising and public relations industries and will undoubtedly elevate Hagadone Marine Group’s brand to new heights. Kodie comes to Hagadone Marine from Wright […]
