As the Marine Retailers Association of the Americas (MRAA) continues to grow and work with all sectors of the industry, meshing directly with boat manufacturers is becoming an increasingly important method to engage new dealers. Presenting at dealer meetings is a great way for our team to meet potential members and highlight MRAA Membership benefits, […]
Tag: MRAA Member News
First Approval Source Advances to MRAA Education Champion
• The recreational loan specialist increased its support of MRAA’s mission through both enhanced membership and Dealer Week participation MINNEAPOLIS — First Approval Source, a recreational loan specialist serving the boating and other industries, increased its support of the Marine Retailers Association of the Americas, by upgrading to an MRAA Education Champion, strengthening its support of […]
MRAA Adds New Director of Government Relations to Amplify Advocacy Efforts
MINNEAPOLIS, August 15, 2023 – The Marine Retailers Association of the Americas announced that it has added Mike Sayre as Director of Government Relations. As dealers face significant regulatory and legislative challenges to their businesses, the MRAA is ramping up its government relations efforts to ensure the voice of the dealers is represented in the […]
The Rational Walk to Success: Embracing the Pre-Owned Boat Market
By Bob McCann, Lead MICD Program Consultant When I made the walk from the automotive industry to the marine industry in 1999, two areas of concern jumped out at me. A Missed Opportunity: Neglecting Customer-Pay ServiceThe observation of a missed opportunity in service was mostly my ignorance of the enormity of the dealer’s role in […]
Mocama Marine Joins MRAA as Partner Member
MINNEAPOLIS — The Marine Retailers Association of the Americas (MRAA) announces the addition of Mocama Marine as a new Partner Member. Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with the programs and opportunities that MRAA offers in its efforts to fuel the success of the marine industry. Support […]
Priority One Financial Services to Host Compliance, Safeguards Q&A Session for Dealers
St. Petersburg, FL. (July 27, 2023) – Priority One Financial Services, a full-service retail financing company for marine, RV and trailer dealers, will host a live online question-and-answer session with industry legal expert, Randy Henrick. The session will take place from 12–12:45 p.m. EST, Wed., August 23. Henrick has nearly 30 years of legal expertise in consumer […]
Dealer Week 2023 Registration Opens
Under the theme of “RECALIBRATE: Learn. Adapt. Transform.”, Dealer Week 2023 provides dealers with educational programs, up-to-date training from industry experts, as well as exclusive access an expansive expo hall packed with boating’s leading manufacturers, suppliers and service providers.
Tips and Resources for Summer Boaters
• Discover Boating shares timely web and social content with consumers interested in boating tips, resources and ways to get on the water With summer in full swing, boating is top of mind as many Americans prioritize experiences, outdoor recreation and work-life balance. Discover Boating, powered by MRAA and the National Marine Manufacturers Association (NMMA), is sharing […]
Outer Armor, SureShade, Viaggio Commit to MRAA as Partner Members
MINNEAPOLIS, — The Marine Retailers Association of the Americas (MRAA) announces the addition of Outer Armor by Commercial Sewing, SureShade and Viaggio Pontoon Boats as Partner Members. Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with the programs and opportunities that MRAA offers in its efforts to fuel the […]
Shurhold Industries Steps Up MRAA Commitment as Platinum Partner Member
MINNEAPOLIS — The Marine Retailers Association of the Americas announced today that Shurhold Industries, an MRAA Member Benefit Provider, has increased its level of support to a Platinum Partner Member. Through Platinum Partner Membership, Shurhold Industries supports the MRAA’s programs and the opportunities we provide the dealer body in an effort to fuel the success […]
